Senior Demand Generation Manager

Astronomer designed Astro, an industry-leading data orchestration and observability platform for data teams. Powered by Airflow, Astro accelerates building reliable data products that unlock insights, unleash AI value, and drive data-driven applications.

We’re a globally-distributed and rapidly growing venture-backed team of learners, innovators and collaborators. Our mission is to empower data teams to bring mission-critical analytics, AI, and software to life.  As a member of our team, you will be at the forefront of the industry as we strive to deliver the world's data. 

Your background may be unconventional; as long as you have the essential qualifications, we encourage you to apply. While having "bonus" qualifications makes for a strong candidate, Astronomer values diverse experiences. Many of us at Astronomer haven't followed traditional career paths, and we welcome it if yours hasn't either.

About this role:

We are seeking a Senior Demand Generation Manager, based out of our New York City headquarters. As part of our high-growth Marketing organization, the Demand Generation team drives pipeline growth through strategic campaigns, marketing programs, and GTM activities. In this role, you will lead multi-channel, end-to-end campaigns, manage lead generation programs, and support product launches. You will have the opportunity to collaborate cross functionally across the business.

What you get to do: 

• Develop, own, and execute multi-channel, end-to-end campaigns to grow pipeline

• Own and manage homegrown marketing lead generation webinar and content programs, and support product launches  

• Test new channels and conceptualize new marketing programs to reach our target audience 

• Collaborate with digital marketing to run digital and paid media campaigns 

• Manage lifecycle marketing email sends, nurtures, and segmentation 

• Facilitate cross-functional collaboration with Developer Relations, Product Marketing, Design, Web, Marketing Ops, and Sales teams to deliver campaigns and programs 

• Measure, optimize, and report on campaign and program performance

• Partner with the Sales team to continually optimize MQL quality, enable consistent follow up, and improve conversion rates throughout the funnel to drive efficient pipeline growth

What you bring to the role: 

• 5+ years of experience in B2B demand generation marketing at software companies

• Data-driven analytical approach to campaign and program management & optimization

• Experience with the following tools: Marketo, Salesforce, JIRA, Outreach, Zoom Webinar, Google Analytics 

Bonus points if you have:

• Experience with commercializing open-source offerings

• Experience with a developer-focused product

The estimated salary for this role ranges from $84,000 - $165,000, along with an equity component. This range is merely an estimate, and the width of the range reflects willingness to consider candidates with broad prior seniority. Actual compensation may deviate from this range based on skills, experience, and qualifications. 

#LI-DNI

At Astronomer, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.  Astronomer is a remote-first company.