Offer summary

Qualifications:

1-3 years of experience in customer retention marketing., Proficiency in marketing tools such as Klavio and Wati., Strong analytical skills with a data-driven problem-solving approach., Expertise in MS Excel for managing and processing large data sets..

Key responsibilities:

Own end-to-end execution of engagement and retention campaigns across various channels.

Structure campaigns and build user journeys for different segments and offerings.

Track and monitor performance targets related to visits, orders, revenue, and conversion.

Collaborate with internal teams and external partners to optimize user experience and evaluate emerging technologies.

Job description

We are looking for a Customer Retentions Manager for a D2C Wellness Brand. This one of it’s kind wellness brand is preseed funded with 1M USD and is looking to build its core team.

Job Profile:

Own end-to-end execution of Engagement & Retention campaigns across all owned media – email, notifications, SMS, WhatsApp, Push notifications, Product Inventory

Structure campaigns & build Journeys for different user segments and business offerings, across multiple channels

Track & monitor channel level performance targets of visits, orders, revenue & conversion

Brainstorms new and creative retentions strategies through digital marketing.

Plans, executes, and measures experiments and conversion tests.

Collaborates with internal teams to create landing pages and optimize user experience.

Identifies critical conversion points and drop off points and optimizes user funnels.

Collaborates with agencies and other vendor partners.

Evaluates emerging technologies.

Requirements:

1-3 years of experience in customer retention marketing

Well-versed with marketing tools such as Klavio, Wati etc

Should have strong analytical skills and a data-driven problem-solving approach.