Associate Creative Media Specialist - CST

We anticipate the application window for this opening will close on - 10 May 2025

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life

Careers that Change Lives

We are seeking an Associate Creative Media Specialist to join our Strategic Marketing function in the Cranial & Spinal Technologies (CST) operating unit. This highly collaborative role will be responsible for creating and producing multimedia content for the Cranial and Spinal Technologies business’ external channels to help drive engagement and growth across our corporate social media channels and our direct-to-customer/patient channels (email, web, and paid ads). We are looking for a marketing enthusiast with a passion for storytelling through digital. A successful candidate for this role will be a collaborative self-starter who is detail oriented and comfortable generating high-impact, innovative content in a fast-paced and regulated industry.

Responsibilities may include the following and other duties may be assigned.

• Content Creation – Social Media: Create high-quality, engaging, and visually appealing content, including text, images, videos, and graphics for various digital platforms (LinkedIn, Instagram, YouTube, etc.).
• Content Creation – Direct-to-Customer: Create actionable, enticing, and on-brand marketing materials to be leveraged in email marketing campaigns, webpages, and customer brochures.
• Content Collaboration: Work with various teams and stakeholders to strategize, source, create, and gain approval for multimedia content for social media and other digital properties. Be a subject matter expert and support internal questions related to platform implementation and use.
• Content Calendar: Support the maintenance of the U.S. Content Calendar and ensure consistent and timely delivery of content
• Content Optimization: Stay updated with industry trends and platform updates to optimize content for maximum engagement.
• Project Management: Manage the promotional materials approval process for content and assets; gaining content approval from product marketing, regulatory, legal, and clinical team signatures before dissemination.
  
  
  

Key Proficiencies:

• Copywriting: Craft engaging and concise copy that captures the audience’s attention and conveys the message effectively. Tailor the tone and style of writing for the platform’s audience. Ability to translate skills to other short-form digital properties beyond social media, that may be included in larger integrated marketing strategies.
• Graphic Design & Multimedia Content Creation: Create visually stunning graphics, infographics, and illustrations to complement social media posts and enhance their visual appeal. Proficiency in graphic design software such as Adobe Photoshop and InDesign is essential.
  
  
  

Must Have: Minimum Requirements

High School Diploma or equivalent with 4+ years of relevant experience in creative media design, graphic design, or content creation, or equivalent experience (OR Associate's Degree with 2+ years experience OR Baccalaureate Degree).

Nice to Have

• Strong writing, editing, and copywriting skills
• Basic graphic design and video editing technical skills; ability to create simple social-media quality assets
• Working knowledge and experience of enterprise social media management platforms, Sprout Social preferred
• Working knowledge and experience of email marketing software platforms, Eloqua and SalesForce Marketing Cloud preferred
  
  
  

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. 

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package

A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.

Salary ranges for U.S (excl. PR) locations (USD):$52,000.00 - $78,000.00

This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).

The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).

The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).

The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).

Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.

Further details are available at the link below:

About Medtronic

Medtronic benefits and compensation plans

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.

Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people.

We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

Learn more about our business, mission, and our commitment to diversity here.

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

If you are applying to perform work for Medtronic, Inc. (“Medtronic”) in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.