Offer summary

Qualifications:

Proven experience in real estate marketing, acquisitions, or investor relations., Strong understanding of CRM systems and marketing tools such as Hubspot and InvestorLift., Analytical mindset with experience in interpreting campaign metrics., Exceptional written communication skills and strong organizational abilities..

Key responsabilities:

Launch deals through SMS and Email using various marketing tools.

Manage investor outreach and optimize engagement across multiple platforms.

Monitor and report on campaign performance metrics weekly.

Collaborate with the sales team to enhance investor communication and experience.

Job description

This is a remote position.

We are seeking a proactive and data-driven Investor Acquisitions Specialist to take ownership of launching deals, managing investor outreach, and optimizing investor engagement across multiple platforms. Your primary goal will be to build and maintain a highly qualified investor database, improve investor communications, and support the sales team in successfully disposing of properties.

Key Responsibilities

Deal Launch & Disposition

Launch deals through SMS and Email using Hubspot, SimpleTexting, and SmartLeads.
Select and organize photos for marketing folders.
Create and update templates for campaigns based on purpose (deal launch, re-launch, price reduction, etc.).
Post deals on third-party platforms such as Easy Street and Beycome.
Create property publication templates for InvestorLift.
Use InvestorLift analytics to define optimal launch days and times.

Data Management & Targeting

Pull and compile detailed investor data (minimum 250 per list).
Submit investor lists for skip tracing and filtering.
Enrich investor data for CRM and disposition strategy.
Ensure accurate and complete buy boxes for all registered investors in the CRM.

Campaign Monitoring & Metrics

Monitor and manage SMS and Email outreach tools daily.
Track performance of cold and warm outreach campaigns across all platforms.
Report weekly metrics every Friday, including:
- Number of investors registered from SMS and Email
- SMS and Email conversion rates (registered/clicked form)
- CTR for both SMS and Email campaigns

Ongoing Optimization & Collaboration

Implement and monitor re-launch and price reduction strategies via segmented campaigns.
Collaborate daily with the sales team to promote properties and ensure investor communication is timely and effective.
Proactively suggest improvements to outreach strategies using existing tools and databases.
Enhance the overall investor journey and experience through high-impact campaigns and follow-ups.

Requirements

Proven experience in real estate marketing, acquisitions, or investor relations.
Strong understanding of CRM systems and marketing tools (Hubspot, SimpleTexting, SmartLeads, InvestorLift).
Analytical mindset with experience pulling and interpreting campaign metrics.
Exceptional written communication skills for crafting and refining email and SMS templates.
Strong organizational skills and attention to detail.
Collaborative team player who can take initiative.