Offer summary

Qualifications:

1-4 years of CRO experience in B2B SaaS marketing., Strong communication and interpersonal skills., Proficiency in A/B testing and optimization., A relevant marketing degree or CXL certification in CRO is a plus..

Key responsabilities:

Craft and implement data-driven CRO strategies to boost conversion rates.

Collaborate with SEO & PPC teams to enhance underperforming content.

Conduct research to improve website metrics and MQLs.

Execute A/B and multivariate tests, tracking their impact on conversion metrics.

Job description

This is a remote position.

Role Overview:

Are you passionate about reshaping the digital landscape and optimising conversion journeys? If so, your journey begins with us at Astra! We're on the lookout for a Conversion Rate Optimization (CRO) Specialist who thrives on data-driven strategies and relentless optimization.

Join our team, armed with cutting-edge tools and technologies, as we embark on a mission to redefine success.

Your mission:

Craft and implement data-driven CRO strategies, elevating website performance and boosting conversion rates.
Collaborate with SEO & PPC teams, breathing life into underperforming blogs/landing pages for improved SERP and MQLs.
Conduct qualitative & quantitative research, uncovering insights to enhance website metrics and MQLs.
Team up with Content, Sales, & PMM to align messaging with customer pain points and keyword intent.
Bring design/layout changes to life with the designer and developer, optimising user flows.
Execute A/B and multivariate tests, recording experiments and tracking their impact on conversion metrics.
Collaborate with the sales team to revolutionise downstream conversions, devising creative plans for MQLs to SQLs and enhanced closed-won percentages.

Requirements

1-4 years of CRO experience in B2B SaaS marketing.
Strong communication & interpersonal skills.
A/B testing and optimization proficiency.
Understanding of user experience and content flow.
Readiness for remote work.
Project management skills, mastering multitasking and meeting deadlines.
Strong analytical & presentation skills.
Critical thinking & problem-solving abilities.
A relevant marketing degree or CXL certification in CRO is a plus.

Benefits

Embrace the cosy remote work lifestyle.
Health Insurance cover for you and your spouse.
Feel the startup adrenaline pumping through your veins.
Your brilliance showcased to thousands of eager readers and users.
Revel in our open, growth-centric ambiance; it's like a digital playground.
Dive deep into the captivating world of cybersecurity.
And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett.