Offer summary

Qualifications:

At least 3 years of experience managing global PPC campaigns., Strong knowledge of paid search platforms like Google Ads and Bing Ads., Proven ability to analyze and optimize campaigns based on data-driven decision making., Experience in managing high-budget, multinational campaigns with a focus on performance..

Key responsabilities:

Develop and optimize PPC strategies for Google, Bing, and LinkedIn across EU and USA markets.

Conduct keyword research and manage budget allocation for campaigns.

Collaborate with internal marketing teams to enhance lead quality and user acquisition.

Manage vendors and agencies to launch and optimize paid media campaigns.

Job description

Your mission

Are you a strategic thinker with a passion for performance marketing and a proven track record in managing global PPC campaigns? We are looking for aÂ B2B Performance Marketing Manager to join our team and take ownership of our paid acquisition channels. In this role, you will leverage your expertise in paid search platforms, bid management, and data-driven decision making to drive customer acquisition. If you have strong knowledge of paid search platforms, a performance-driven mindset, and the ability to connect with diverse stakeholders, we want to hear from you.

What you will do:

Develop, execute, and optimize PPC strategies to meet business objectives across Google, Bing and LinkedIn covering mainly all EU and USA markets
Conduct comprehensive keyword research and selection for global pay-per-click campaigns
IdentifyÂ areas of improvement including keyword development, bid management, ad copy optimization, ad extensions, targeting, landing page optimization, etc.
Manage budget allocation and bidding strategies to ensure efficient spend and high ROI
Drive channel forecasting and budgeting to meet growth targets
Manage vendors/agencies to launch and optimize paid media campaigns
Collaborate with the internal marketing teams to ensure brand-aligned messaging, improve lead quality, and drive user acquisition, conversion, and awareness
Develop and manage an email marketing strategy to nurture leads effectively

Your profile

At least 3 years of PPC experience managing global campaigns
Strong knowledge of paid search and ads platforms as well as tracking (Google Ads, Bing Ads, Google Analytics, Google Tag Managerâ¦)
Possesses clear domain expertise in the paid search space, having directly managed high-budget, multinational campaigns with a focus on data-driven decision making
Performance driven, able to understand, analyze, report, and optimize on ROAS (results-driven approach)Â
Ability to deliver clear, concise, and reliable reporting on all activities to key stakeholders
Self-starter who takes ownership of the assigned channels and is willing to go above and beyond
Track record of consistently delivering excellent results in aÂ fast-paced environment

Nice to have:

Prior B2B SaaS experience preferred
Salesforce and SEO tools experience is a plus
Basic design skills are a plus

Why us?

People & Values:Â An autonomous company culture, where every employee can change the future! Work with a stellar team where you take over responsibilities from day one. Â
Social Impact & Volunteering: Each employee gets two complete workdays per year, Â which can be used to volunteer at any organization. Â
Learning & Knowledge:Â We offer time and resources to enable lifelong learning for each employee! Â
Work-Life Dynamic:Â At Anyline we offer you the highest level of flexibility because we know that our lives do not neatly fall into a typical 9-5 schedule and that individuals are productive at different times of the day. Further, you can work remotely from the comforts of your home or have a workation. Everything to improve and combine your private & professional life. Â
Personal Growth: Goal-oriented, self-responsible tasks and projects that leave space for creativity and offer the chance to learn a lot in a short time. Personal growth experience by helping to build a truly successful international company. Â
Health & Well-Being Benefits:Â We care about you, which is why we enrol you in a health plan and offer you access to Likeminded, a mental health platform.

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About us

Anyline is a global technology leader in mobile data capture and AI-driven solutions, recognized for transforming industries with innovative, real-time data technologies. With over 100 employees across Austria, Germany, the USA, and India, we have established a global footprint and earned prestigious awards for our cutting-edge work.

Our vision is to shape the future of mobile data capture and AI-powered insights. We empower businesses and individuals with technology that helps them make smarter decisions and unlock the full potential of their data. As we scale, we offer outstanding opportunities for forward-thinking talent to help us lead the way in technological innovation.

At Anyline, we cultivate an inclusive and dynamic work environment where diversity fuels our success. We are committed to providing equal opportunities for individuals from all backgrounds, including diverse ethnicities, gender identities, sexual orientations, religious beliefs, socio-economic statuses, educational backgrounds, ages, and abilities.

If youâre a visionary ready to make an impact on a global scale, we want you on our team.Â We actively encourage applicants with varied backgrounds to join Anyline, and help us shape the future of technology.