Your mission
As a (Senior) Partner Marketing Manager at IONITY, you will be responsible for developing and executing strategic marketing communications initiatives that drive value for and through our key partners, including automotive OEMs, on-site partners, B2B partners, and new brand partnerships. You will work cross-functionally with internal stakeholders and external stakeholders and partners to create compelling co-marketing campaigns, increase brand visibility, and strengthen IONITYâs market position.
This is a key individual contributor role for a partner marketing professional with a deep understanding of the Charge Point Operator (CPO) business and/or automotive industry and a proven track record of activating and leveraging strategic partnerships to drive business impact.
Key Responsibilities
This is a key individual contributor role for a partner marketing professional with a deep understanding of the Charge Point Operator (CPO) business and/or automotive industry and a proven track record of activating and leveraging strategic partnerships to drive business impact.
Key Responsibilities
- Develop and execute partner marketing strategies that enhance IONITYâs positioning in the European EV ecosystem and create measurable value.
- Define and implement co-marketing programs with automotive OEMs, site partners, and B2B partners, ensuring brand alignment and mutual business impact.
- Create compelling marketing campaigns, content, and activations that showcase IONITYâs partnerships and drive engagement.
- Collaborate closely with business development, sales, and external partners to build joint value propositions and go-to-market strategies.
- Leverage data and market insights to measure the effectiveness of partner marketing activities and continuously refine strategies.
- Act as the primary marketing point of contact for partners, ensuring seamless communication and execution of joint initiatives.
- Manage marketing efforts around partner-driven events, sponsorships, and promotional activities, making sure IONITY is represented correctly.
- Advocate for IONITYâs brand and mission, positioning us as a key player in sustainable mobility and ultra-fast EV charging.