Job description

🚀 Are you a creative and results-driven marketer who loves TikTok, influencer marketing, and affiliate growth strategies? Do you thrive on scaling programs and automating processes to make them 10x more efficient? If so, Hadley Designs is looking for YOU to join our team!

Who We Are

Hadley Designs is a fast-growing eCommerce brand dedicated to bringing beautiful, inspiring, and practical products to families, teachers, and creative individuals. With hundreds of best-selling products on Amazon and TikTok Shop, we are expanding our affiliate marketing program and looking for someone to own and scale our creator partnerships.

The Role: Affiliate Marketing Specialist (TikTok Shop)

As our Affiliate Marketing Specialist, you’ll be responsible for growing and managing our TikTok affiliate program. You’ll work directly with influencers, content creators, and affiliates to expand our brand’s presence and drive sales through organic creator content.

✅ Your primary goal: Scale our TikTok affiliate program from 100 new affiliates per month to 1,000+ per month using proven marketing strategies and automation tools.

What You’ll Do (Your Responsibilities)

1. Grow & Manage Our Affiliate Network

Recruit, onboard, and activate TikTok creators as affiliates to promote Hadley Designs’ products.
Manage daily outreach & communication with affiliates via TikTok messages, email, and CRM.
Optimize the onboarding process to increase creator participation and retention.

2. Boost Affiliate Engagement & Performance

Develop engagement campaigns, challenges, and incentives to keep affiliates actively posting.
Create and send weekly affiliate newsletters with content tips, success stories, and new promotions.
Provide ongoing support & coaching to help affiliates improve their content and sales.

3. Implement Automation & Scalable Processes

Identify software tools & automation to streamline affiliate discovery, outreach, and management.
Implement tools like Airtable, Zapier, ClickUp, or AI-driven messaging platforms to automate workflows.
Track and analyze affiliate performance metrics, making data-driven optimizations to improve ROI.

What We’re Looking For (Ideal Candidate)

✔ Proven experience in affiliate marketing, influencer marketing, or social media growth.
✔ Experience managing TikTok Shop affiliates or influencer partnerships.
✔ Creative thinker with a strong ability to implement strategies that have worked for other brands.
✔ Excellent written and verbal communication skills (you’ll be messaging influencers daily).
✔ Ability to work independently, take ownership, and execute ideas effectively.
✔ Experience with automation tools (Zapier, Airtable, ClickUp, or similar) is a huge plus!

Why You’ll Love Working at Hadley Designs

🌟 Opportunity to build and own a high-growth marketing program.
📈 Fast-paced, high-impact role where your ideas will directly scale our business.
💡 Creativity & innovation are encouraged—we want your best ideas!
🏡 Remote-friendly position with flexible working hours.
🎯 Be part of a team that values results, growth, and making an impact.

Requirements

Proven experience in affiliate marketing, with a minimum of 2-3 years in a similar role.
Experience in e-commerce is highly advantageous.
Familiarity with AI-driven content generation tools is a plus.
Knowledge of AI tools and their application in content generation and optimization.
Knowledge of e-commerce platforms and online marketing strategies.
Adaptability to evolving marketing and sales trends.

Benefits