Digital Asset Coordinator

Who We Are:

Kontoor Brands, Inc. (KTB) is the parent company of Wrangler®, Lee® and Rock & Republic®, with owned manufacturing facilities in Mexico and Nicaragua. Kontoor also owns and operates over 140 retail stores across the globe. Our global company employs more than 15,000 people in 65 countries, with world headquarters in Greensboro, North Carolina, and regional headquarters in Geneva and Hong Kong.

Job Posting:

Digital Asset Coordinator

As an integral part of Kontoor Brands Marketing Operations Department, the Digital Asset Coordinator functions across all phases of product detail photography (PDP) for owned E-commerce and the digital ecosystem. This role requires a highly-organized and skilled individual to work seamlessly across Pre-Production, Production, and Post-Production of digital assets. The scope of this hands-on role covers the lifecycle of digital asset management including cleaning/retouching, cataloging/naming, organizing, distributing, and recording imagery.  

Responsibilities:

• Pre-Production 
  • Awareness and understanding of Photo Studio shoot schedule 
  • Develop digital asset naming convention based on scheduled shoots 
  • Implement naming convention for digital assets into the shot list 
• Production 
  • Manage digital asset flow from photo studio team and overflow partner(s)  
  • Ensure digital asset receipt through proper organizing and cataloging of “selects” of PDP photography 
  • Prioritize assets for post production via shortest lead time/earliest in-market date 

• Post-Production 
  • Lead cleaning/retouching efforts of digital assets per established guidelines 
  • Retouching to be completed both individually and through internal/outside parties 
  • Ensure each image is shot, cleaned, named and filed properly within schedule 
  • Oversee the creation and distribution of retailer-specific PDP photography by understanding and adhering to specific retailer requirements for cropping, background, etc.  
• Ongoing 
  • Learn & leverage internal DAM for uploading of final files
  • Work collaboratively with photographers, merchandisers, sales, DTC, and brand to communicate that all images are available, labeled correctly, and up to date 
  • Update the team as to the status of all images through a Master Tracker document  
  • Daily problem solving in regard to missing files, incorrect images, completed retouching, etc. 

Technical Requirements: 

• Demonstrated experience in photography retouching, resizing, naming, and cataloging 
• Excellent color vision for identifying image set discrepancies 

• Photoshop Ninja – Highly proficient in Adobe Photoshop, specifically cleaning, clipping paths, color correcting, and retouching 
• Experience with Adobe Lightroom, Adobe Bridge and Capture One a plus 
• Experience with Adobe InDesign and Illustrator a plus 
• Proficient Microsoft Office, particularly Microsoft Excel 

Experience/Education: 

• 2 – 5 years demonstrated success working with digital asset management solutions and workflows in a complex creative environment 

• BA or Associate Degree in Photography and or Graphic Design a plus 
• Photo studio/agency/production work a plus 
• Project management experience a plus 
• Portfolio review – link in resume or other mechanism for review 

• Understanding of core sports/art/fashion culture 
• Apparel product knowledge a plus 

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Why Kontoor Brands?

At Kontoor, we offer a comprehensive benefit package to fit your lifestyle and our benefits are crafted with the same care as our products.

When our employees are healthy, secure and well, they bring their best selves to work. Kontoor Brands supports you with a competitive benefits program that provides choice and flexibility to meet your and your family’s needs – now and in the future. We offer resources to support your physical, emotional, social and financial wellbeing, plus benefits like discounts on our apparel. Kontoor Brands also provides four weeks of Paid Parental Leave to eligible employees who are new parents, Flexible Fridays and tuition reimbursement.

Our Kontoor D&I Mission

At Kontoor, we believe that D&I is a key enabler to a culture that empowers us to work with passion and confidence, shaping our brand and future.  

Our Kontoor D&I Commitment

• Create a global workforce of high-performing teams that both unlocks our individual uniqueness and harnesses our collaborative talents
• Ensure an equitable environment that attracts & promotes diverse workforce
• Foster inclusivity, ensuring employees feel they can bring their whole selves to work