Marketing Campaign Manager
At Sciometrix, our goal is to deliver the best-ever personalized care with utmost compassion enabling patients to lead healthier and happier lives. Our commitment to innovation in healthcare technology drives us to lead the way in Care Management, Digital Care Coordination, Value-Based Care, and Population Health.
“We envision a world where advanced technology and human compassion intersect seamlessly to deliver superior patient experiences and outcomes.”
Our mission is to enhance the lives of patients by leveraging digital solutions that reduce hospital readmissions, improve health outcomes, and optimize the delivery of healthcare services.
At the heart of our philosophy lies the belief that every patient deserves access to the highest quality of care, tailored to their individual needs. We strive to make this vision a reality by pioneering innovative solutions that prioritize patient well-being and provider efficiency.
With Sciometrix, the future of healthcare is not just about treating illnesses; it's about empowering patients to live their best lives.
Key Responsibilities:
We are looking for an experienced Marketing Campaign Manager to drive and support our B2B marketing efforts, focusing on coordinating campaigns, streamlining marketing operations, and assisting the sales team to achieve their objectives. You will play a key role in ensuring smooth communication between marketing and sales, managing campaign execution, and optimizing processes to enhance lead generation and overall marketing effectiveness.
- Campaign Management:
- Plan, execute, and monitor end-to-end marketing campaigns across various channels (email, digital, social media, etc.) to drive B2B lead generation and sales pipeline growth.
- Sales Support:
- Work closely with the sales team to understand their needs, provide them with marketing assets, sales collateral, and actionable insights to improve sales conversions.
- Data-Driven Strategy:
- Analyze campaign performance, providing regular reports and insights to optimize marketing efforts and track ROI. Adjust strategies based on data to improve efficiency and effectiveness.
- Event and Webinar Management:
- Plan and coordinate B2B ev ents, webinars, and other sales enablement activities that align with the company’s marketing strategy and support lead generation.
- Collaboration & Communication:
- Facilitate cross-functional collaboration between marketing, sales, and product teams to ensure that all marketing initiatives align with sales goals and company objectives.
- CRM and Marketing Automation Management:
- Manage and optimize the use of CRM and marketing automation tools to streamline operations, enhance customer relationship management, and deliver targeted marketing campaigns.
Requirements:
- Bachelor’s degree with marketing/Masters in Marketing
- 3-5 years of experience in B2B marketing, campaign management, or a related role.
- Strong understanding of digital marketing channels, tools, and best practices.
- Experience with CRM and marketing automation platforms.
- Proven ability to collaborate with sales teams and understand sales-driven marketing needs.
- Excellent project management and organizational skills with the ability to manage multiple campaigns simultaneously.
- Strong analytical mindset and the ability to make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to work across teams.
- Experience in event planning and coordination is a plus.
- Experience in the healthcare or tech industry is a plus
- Familiarity with B2B SaaS marketing strategies.
- Knowledge of SEO/SEM and digital campaign management
Whats in it for you?:
- 🚀 Diverse Startup Culture: Cultivate a security-focused mindset within our agile startup environment, advocating for proactive risk management and continuous improvement as fundamental pillars, enabling us to thrive in the fast-paced world of web development.
- 📊Collaborate : Work collaboratively with our cross-functional teams to design and develop intuitive, responsive, and visually appealing digital products.
- 🌍Commitment to Diversity: We are paving the way to create change in the industry and our leadership is committed to diversity, inclusion and belonging.
- 🌐Global Network: Expand your global network by developing, learning, and growing with our top talent and connections around the world
- 🤝Community of Belonging: We’re an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work
Equal Opportunities :
Sciometrix is an Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, disability, gender identity, veteran status, and more
