Position Summary
Are you ready for a new challenge? We are looking for Market Analyst and Market Shopper Insights Expert to join our team.
A DAY IN THE LIFE OF MARKET ANALYST AND MARKET SHOPPER INSIGHTS EXPERT:
• Coordinates research studies (mainly shopper) for the designated categories:
o Discussses brief with relevant internal stakeholders and then with winning research agency
o Evaluates methodology and questionnaire
o Gets approval on methodology, questionnaire and budget from the marketing team
o Supervises the entire research program
o Ensures an active feedback system to make sure research results are implemented
• Provides clear understanding of various research data to all relevant parties
• Provides reports based on Nielsen data (i.e. runs analysis using Nielsen software)
• Point of contact with Research Agency (including Nielsen)
o Responsible for briefing the agency, supervision of the research study
o Maintain and Ensure effective relationship with external partners in order best to correspond to research needs
• Collects and shares information about competition, consumer trends, macro-economic and socio-demography trends from public sources, Nestlé Global Providers, etc.
• Contributes to generating ideas based on available research studies
• Performs other tasks and responsibilities assigned by the Line Manager in the course of work
What will make you successful:
• University degree
• At least 2-3 years of experience in consumer and marketing research, including developed competence with prevalent research methodologies (both quantitative and qualitative),
• Experience in managing research projects (sample and target group definition, questionnaire preparation, data analysis, report preparation), experience in interpretation of market research data
• Experience with Nielsen methodology and software (to be able to run analysis using Nielsen software, to be able to interpret the results) is an advantage
• Excellent knowledge of Power Point and Excel. Power BI will be considered as an advantage
• Excellent organizational skills
• Fluent English
• Open-minded and willing to learn
• High level of initiative and can-do mindset
WHAT WE OFFER?
- A culture that fosters inclusion, diversity and innovation
- International work environment with opportunities for growth and development.
- Hybrid and flexible work-from-home approach.
- Attractive package
- Lunch tickets
- Annual Performance Bonus
- Christmas and Easter Bonus
- Parental policy
- Medical subscription for our employees and their spouse and children
- Modern office
- Coffee and fruits
- Bookster subscription
- Pets@work program