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Senior Growth Product Manager - Activation (m/f/x)

EXTRA HOLIDAYS - EXTRA PARENTAL LEAVE

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

Delaware (USA)

Offer summary

Qualifications:

4+ years in product or growth role, Deep understanding of customer needs, Able to prioritize impact with data, Clear written and oral communication skills, German (B2+) language proficiency.

Key responsabilities:

Optimize onboarding journey for new users
Improve product-market fit based on segments
Establish new growth loops for exponential growth
Collaborate with product, engineering, and marketing teams
Conduct user research and define activation KPIs

sevDesk Scaleup https://sevdesk.de/

201 - 500 Employees

See more sevDesk offers

Job description

Your missions

We at sevDesk

As an intuitive cloud accounting software, we empower founders, self-employed individuals, and small business owners to focus on what truly matters. Our product offers them a smart accounting tool to save time in their daily activities. As a company, we aim for excellence, continuously expand our horizons, and strive for daily improvement of our product and our daily work life. In pursuit of these goals, we rely on our strong culture, innovative spirit, and unwavering passion. In the future, we hope to count you among our dedicated team members.

Your mission

Accounting & taxes can be daunting for new users. Most products in this space are optimized for power-users, neglecting the new user experience (NUX). We believe that a great NUX is utmost critical for driving subscriptions and retention, especially in the first 6 sessions. We also believe that the NUX has to be optimized end-to-end, which is only possible when your marketing and product teams are working extremely well together.

Join a very important team at sevdesk as a Senior Growth Product Manager to tackle this challenge. Your team’s goal is to increase activated subscribers:

Short-term: Optimize the onboarding journey, from registration to activation, for an amazing first impression and a seamless NUX.
Mid-term: Improve existing product/channel fits with marketing, based on our customer segments and your deep understanding on how users switch to us.
Long-term: you establish completely new growth loops that can 10x our current growth efforts, together with our Director Product Growth.

Our growth domain accelerates user progress and business growth, playing a crucial role in sevdesk’s success. We are well embedded within the product org and also maintain close ties with our marketing and partnership teams.

Here's how you'll make an impact:

Work closely with your product trio (Julian & Hannes) and product engineers to solve real user problems and drive business impact.
Collaborate with marketing (e.g. Anna-Carina and other (growth) PMs (e.g. Esther)) to ensure a seamless NUX
Conduct user research to unterstand when and why users hire us and what keeps them from making progress in their lives.
Define and monitor activation KPIs and leading indicators such as Aha moments, to guide your decisions for maximum user & business impact.
Lead strategic growth projects and carry the banner for Growth as a discipline at sevdesk.

Your qualification:

4 years in a product or product growth role in a customer-centric environment.
Strong curiosity about understanding customers and validating user problems.
Able to prioritize impact using data amid chaos and ambiguity.
Think big and small: You are as comfortable rethinking whole user journeys as you are running small experiments
Clear, effective written communication. In addition German (B2+) is required for user interviews.

Join us:
Even if you don't tick all the boxes, if you're passionate about accounting, obsessed with customer needs, and want to be part of something significant, we'd love to hear from you!