Performance Marketing Specialist - B2B/SaaS

Remote: 
Full Remote
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Offer summary

Qualifications:

2 years of experience in paid marketing, growth, or demand-generation roles., Expertise in campaign management across channels like SEM, PPC, and Paid Social., Fluency in Spanish and English with strong communication skills., Experience with outbound and automation tools, and a data-driven mindset..

Key responsibilities:

  • Plan, launch, and manage targeted campaigns across multiple channels to drive customer acquisition.
  • Continuously optimize the sales pipeline using data-driven insights.
  • Develop strategies based on a deep understanding of target buyers and ideal customer profiles.
  • Track, analyze, and report on channel metrics and KPIs to measure progress toward goals.

Coverflex logo
Coverflex Financial Services Scaleup http://www.coverflex.com/
51 - 200 Employees
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Job description

About Us

Compensation is more than a pay-check, and traditional approaches don’t adequately reflect it or the way people work today.

We’re on a mission to change that. We see compensation as everything a company gives their people in return for the work they do. It should be easier to understand, offer, manage and spend.

Long-term, we’re working towards becoming the place where compensation happens and is managed by those who award and receive it. We’re on our way to coining the term “Compensation-as-a-service”.

We’re proud to be backed by leading European VC funds, having raised over €20 million.

 

About You
  • You have 2 years of relevant experience in a paid marketing, growth or demand-generation role, with a track record of achieving business objectives and improving performance.
  • You're an ace when it comes to hands-on campaign management (SEM, PPC, Paid Social, Retargeting) with expertise in at least one core channel (Google and Bing Ads, Facebook, LinkedIn).
  • You're fluent in Spanish and English, with excellent written and verbal communication in both.
  • You move fast, think like a hacker, and aren’t afraid to test, break, debug, and iterate relentlessly — done is better than perfect, and speed is your default.
  • You are constantly on the lookout for a first-mover advantage on a channel, tactic, hack or growth opportunity that could drive new business.
  • You'll readily switch from analytics to get an answer to a hunch, to A/B testing copy and boost product features, to brainstorming new growth ideas.
  • You have a deep love for data-driven decisions with experience in running split tests, optimising funnels, and developing metrics.
  • You have experience with outbound and automation tools like Make, N8N, or Clay — or you're curious to dive into them.

 

The Role

On a typical day, you will...

  • Plan, launch, and manage targeted campaigns across multiple channels, including Paid Search, Paid Social, and Review Platforms (e.g. Google Ads, Bing, Facebook, LinkedIn, Capterra) to drive customer acquisition.
  • Continuously optimise the sales pipeline by leveraging data at every step of the journey.
  • Develop a deep understanding of our target buyers and ideal customer profile, and translate that into effective, high-impact strategies and campaigns.
  • Apply a structured testing approach to validate hypotheses, recommend performance improvements, and identify scalable tactics, channels, and messaging.
  • Design, execute, and manage end-to-end growth experiments, from ideation to QA and launch.
  • Track, analyse, and report on weekly and monthly channel metrics, KPIs, and progress toward goals.
  • Actively contribute to the growth of Coverflex’s acquisition channels (Outbound, Paid, Lifecycle, etc.), while leading or supporting collaborative, cross-functional experiments.

Our growth tech stack:

Webflow, Make, Amplitude, Lemlist, Clearbit, Lightdash, Dreamdata, Segment, Airtable, Hubspot and other 20+ tools (plus the ones you believe will make us succeed)


Salary Range

For this position, we have a total gross salary range of 34.000€ to 40.000€, depending on your experience, plus health insurance and other benefits you can check below.

 

The stages for this hiring process are:
  1. CV Screening
  2. Pre-Interview quiz
  3. Interview with Marketing Hiring Manager
  4. Interview with People
  5. Case study
  6. Interview with Marketing Management + Peer
  7. Final interview with co-founder.


Equal opportunity employer:

Coverflex is an equal-opportunity employer. All applicants will be considered and analysed regardless of ethnicity, religion, gender identity, sexual orientation, national origin, age, or disability status.

Required profile

Experience

Industry :
Financial Services
Spoken language(s):
SpanishEnglish
Check out the description to know which languages are mandatory.

Other Skills

  • Teamwork
  • Communication
  • Problem Solving

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