Offer summary

Qualifications:

3+ years of experience in paid search marketing, particularly in SAKJ markets., Proven track record with Google Ads and Microsoft Advertising campaigns., Strong analytical skills to translate data into actionable insights., Excellent communication skills for cross-functional collaboration..

Key responsibilities:

Strategize and execute paid search campaigns across South Asia, Korea, and Japan.

Manage and optimize various ad formats for Google and Bing campaigns.

Analyze campaign data to identify trends and prepare performance reports for stakeholders.

Collaborate with regional marketing teams to align paid search efforts with broader initiatives.

Job description

Position:

Paid Search Campaign Marketer (SAKJ: South Asia, Korea, Japan)

Job Description:

What You Will Be Doing

We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale. The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business.

The Paid Search Campaign Marketer (SAKJ) is responsible for strategizing and executing paid search campaigns across the South Asia, Korea, and Japan regions. This strategic role requires an individual who can analyze and optimize campaign performance while navigating the diverse digital landscapes of these markets. The ideal candidate will excel in implementing data-driven optimizations, managing various ad formats, and collaborating with regional stakeholders to ensure alignment with business objectives and maximize ROI.

If you're passionate about driving business growth through targeted paid search campaigns in diverse Asian markets and enjoy working in a dynamic, results-oriented environment, this is the role for you!

Key Responsibilities

SAKJ Paid Search Lead

Provide strategic recommendations & input for regional expectations in global strategy
Manage and optimize Performance Max, Responsive Search Ads, and Dynamic Search Ads for the SAKJ specific Google & Bing Campaigns
Lead SAKJ Supplier Campaign Execution & Management
Optimize channel diversification and explore new opportunities (emerging platforms, AI tools)
Support analytics alignment for all paid search channels
Develop regional paid search strategies that align with market-specific behaviors and trends
Execute and monitor campaigns across multiple countries with sensitivity to local market nuances
Establish and track performance metrics to evaluate campaign effectiveness
Identify growth opportunities in the SAKJ region and recommend budget allocation adjustments

Performance Optimization

Analyze campaign data to identify trends, opportunities, and challenges specific to SAKJ markets
Prepare comprehensive performance reports for stakeholders with actionable insights
Conduct regular A/B testing to improve campaign effectiveness and efficiency
Manage account structure to ensure optimal organization and performance
Monitor competitor activities in the region and adjust strategies accordingly
Implement best practices for keyword selection, ad copy development, and landing page optimization
Work with analytics teams to ensure accurate tracking and reporting
Collaborate with regional marketing teams to align paid search efforts with broader marketing initiatives
Stay current with platform updates & industry trends relevant to SAKJ markets

What we are looking for

3+ years experience in paid search marketing with specific knowledge of SAKJ markets
Proven track record managing successful Google Ads & Microsoft Advertising campaigns
Strong analytical skills with ability to translate data into actionable insights
Experience managing regional campaigns with sensitivity to local market needs
Proficiency with Google Ads, Microsoft Advertising, & related analytical tools
Working knowledge of one or more SAKJ region languages preferred
Understanding of regional search behaviors and digital ecosystems
Excellent communication skills for cross-functional collaboration
Strong attention to detail and ability to manage multiple priorities
Experience working with other digital marketing channels in the SAKJ region
Knowledge of regional regulations affecting digital advertising
Familiarity with regional search engines beyond Google and Bing
Experience working in a global organization with matrix reporting structures

Demonstrated ability to adapt global strategies to regional implementations

Preferred Qualifications:

Google Ads and Microsoft Advertising certifications
Experience with marketing automation and CRM integration
Familiarity with regional search engines beyond Google and Bing

What’s In It for You

At Arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That is why we offer competitive financial compensation, including various compensation plans, and a solid benefits package.

Insurance
Bonus
Growth Opportunity And more!

About Arrow

Arrow Electronics, Inc. (NYSE: ARW), Arrow Electronics, Inc. (NYSE: ARW), an award-winning Fortune 133 and one of Fortune Magazine’s Most Admired Companies. Arrow guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2024 sales of USD $27.9 billion, Arrow develops technology solutions that improve business and daily life. Our broad portfolio that spans the entire technology landscape helps customers create, make and manage forward-thinking products that make the benefits of technology accessible to as many people as possible. Learn more at www.arrow.com.
Our strategic direction of guiding innovation forward is expressed as Five Years Out, a way of thinking about the tangible future to bridge the gap between what's possible and the practical technologies to make it happen. Learn more at https://www.fiveyearsout.com/.
For more job opportunities, please visit https://careers.arrow.com/us/en.