Offer summary

Qualifications:

8-10 years of experience in competitive intelligence, product marketing, or strategic analysis, preferably in a SaaS or B2G context., Proven ability to build and execute a competitive program from the ground up., Outstanding communication skills to distill complex findings into clear, compelling stories., Analytical and organized, thriving in a fast-paced environment..

Key responsibilities:

Own the competitive intelligence function and transform market insights into strategic actions.

Deliver reports on competitor activities and implications for product positioning.

Collaborate with Product Management to prioritize feature opportunities based on competitor weaknesses.

Update the central intelligence repository to ensure insights are accessible across the organization.

Job description

Mark43 is approved to hire in Canada, the UK, and 40 U.S states, including AZ, CA-excluding San Francisco, CO, CT, DC, FL, GA, IA, IL, IN, KS, MA, MD, ME, MI, MO, NE, NJ, NM, NY, NC, OH, OR, PA, SC, TN, TX, UT, VA, VT, WA, and WI. Before applying to a remote role, please ensure that you are able to perform the position in one of the states listed above. State locations and specifics are subject to change as our hiring requirements shift.

Applicants must be authorized to work for any employer in the country in which the role is being hired. We are unable to sponsor or take over sponsorship of an employment visa at this time.

Mark43's mission is to empower communities and their governments with new technologies that improve the safety and quality of life for all. We build powerful, scalable, and elegant software that sets a new standard for the tools upon which our first responders rely. Our users are diverse, and we are therefore committed to embracing diversity of thought and experience within our team.

We are looking for a Senior Competitive Intelligence Manager to join our Product Marketing team. In this role, you will own our competitive intelligence function, transforming market and competitor insights into strategic action across the company. Your work will help ensure our public safety partners are equipped with the most effective tools by positioning Mark43 as the clear choice in a rapidly evolving market. You will serve as a key partner to Product, Sales, Marketing, and Executive teams—arming them with the knowledge and tools to anticipate trends, outperform competitors, and deliver solutions that improve community safety.

What You’ll Do

If you were part of our team, here are some things you would have done last week:

Delivered a flash report to executives on a key competitor’s product launch, outlining implications for our roadmap and positioning
Enabled Sales with updated battlecards and led a virtual enablement session focused on countering competitor objections in state and local RFPs
Researched a competitive product by combing though the competitor's website, youtube videos, blog posts, customer conversations, your tradeshow notes, and by researching their publicly-available contracts.
Collaborated with Product Management to advocate for prioritizing a feature opportunity exposed through competitor weakness
Synthesized win/loss data from recent deals to inform go-to-market strategies and highlight differentiation levers
Provided Marketing with intel on a competitor campaign, enabling us to refine messaging for an upcoming product launch
Shared intel with the Sales team about specific accounts based on public contract discovery, including renewal date and current products in the agency.
Updated the central intelligence repository, ensuring the latest insights were available to teams across the organization

What You’ll Need

We’re looking for a Senior Competitive Intelligence Manager with 8–10 years of experience in competitive intelligence, product marketing, or strategic analysis—ideally within a SaaS or business-to-government (B2G) context. You should have a proven ability to build and execute a competitive program from the ground up, including gathering intelligence through a variety of sources, translating findings into actionable strategies, and influencing decisions at all levels.

The ideal candidate is analytical, organized, and thrives in a fast-paced environment. You have outstanding communication skills and can distill complex findings into clear, compelling stories. You’re naturally curious – you love learning everything about our industry and competitors – and you’re not afraid to share your point of view. You can work independently to drive projects forward, but you also collaborate well with diverse stakeholders.

People who thrive on our team also tend to share the following characteristics:

Strategic Thinker: You connect market insights to business opportunities and threats.
Effective Communicator: You know how to tell compelling, evidence-based stories that influence stakeholders.
Self-Starter: You’re self-sufficient and proactive in building programs from the ground up.
Collaborative Partner: You work seamlessly across teams and functions.

Our team is distributed across the U.S. This role is open to remote candidates based in the U.S., with the option to work hybrid from our NYC office if preferred.

Our Privacy Notice describes how Mark43 uses and protects the personal information of prospective employees during the recruitment process. It informs you about our handling of the personal information you provide to us when you apply for a position in our organization and in general when you express your interest in joining our team.

As a part of Mark43's security measures all employees must: Engage in appropriate use of the company's electronic information resources; Become knowledgeable about and follow relevant security policies and guidelines; Protect the resources under their control, such as passwords, computers, and data that they create, receive, or download; and Promptly report security-related incidents and violations, and responding to official reports of security incidents involving their systems or accounts.

Mark43 is committed to the full inclusion of all qualified individuals. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. As part of this commitment, we will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed, please email recruiting@Mark43.com requesting the accommodation.

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