Open door: Senior Media Executive- Beirut

ABOUT WPP & OPENDOOR

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.

Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.

OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.

The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.

OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.

By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.

ABOUT THE ROLE

We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Senior Media Executive. This is a Full-time position based in Beirut. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.

RESPONSIBILITIES

• Develop and implement comprehensive digital media strategies to support marketing objectives and enhance brand visibility. 
• Analyze market trends and user data to inform strategy and make data-driven decisions. 
• Design, execute, and oversee digital campaigns across multiple channels, including social media, email marketing, and digital advertising. 
• Manage the end-to-end process of digital media campaigns from concept to execution, including budget management and performance tracking. 
• Develop and manage a content calendar that aligns with marketing goals and audience interests. 
• Collaborate with internal teams and external partners to create high-quality, engaging content. 
• Plan and manage paid digital advertising campaigns, including PPC, display ads, and social media ads.
• Implement SEO best practices to enhance organic search rankings and manage SEM campaigns to drive traffic and conversions. 
• Track, analyze, and report on key performance indicators (KPIs) for all digital media activities.
• Provide insights and recommendations based on performance data to improve campaign effectiveness and ROI. 

• Stay current with emerging digital media trends, technologies, and best practices. 
• Suggest and implement innovative approaches to keep the company ahead of industry trends.

QUALIFICATIONS

•  Bachelor’s degree in marketing, Communications, Digital Media, or a related field. 
• Minimum of 2 years of experience in digital media, marketing, or a related role. 
• Proven experience with digital media platforms, content creation, and campaign management. Understanding of ad tracking, web analytics, ad serving, DMP is a strong plus. 
• Strong understanding of social media, SEO, SEM, and digital advertising strategies. 
• Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, social media insights). 
• Excellent communication, organizational, and analytical skills. 
• Ability to lead projects, manage multiple tasks, and meet deadlines. 

BONUS POINTS

• Experience working with Amazon's advertising platforms.
• Understanding of Amazon's business model and customer base. 
• Experience working in a fast-paced, agency environment. 
• Experience with project management tools and methodologies. 

BENEFITS OF OPENDOOR

• Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
• Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
• Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
• Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
• Global Impact: Be part of a team that is shaping the future of marketing on a global scale.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.