Senior Copywriter

Thank you for considering Progyny!

Progyny is looking for a Senior Copywriter to focus on digital content for Progyny’s onboarded and active members across several new & established product lines. This person will collaborate extensively with Progyny’s subject matter experts (SMEs) to create content that can be leveraged in member digital experiences. Success in this role will require a holistic approach to member communications – starting from initial onboarding all the way through to a successful clinical outcome and advancing into the next appropriate journey. Our ethos is “Right message to the right member at the right time.”

A portfolio showcasing your patient/member-facing work is required to apply for this position. Online behind a password is ok, please remember to pass along credentials when applying.

Does this sound like you?

You’re an experienced copywriter who can quickly craft smart, engaging, health-educational content for consumers and can do so across multiple digital channels & mediums. Ideally, you have experience working in a pharma, design, or marketing agency and know your way around concepts, project briefs, stakeholder presentations, and juggling multiple projects. A patient/member-focused writing background in another healthcare setting could also work.

What you’ll do…

• Create member-friendly educational content that encourages Progyny members to engage with our products, taking key actions that lead to better health outcomes

• Write approachable member-facing materials on clinically complex topics such as infertility & menopause, other women’s health topics, and financial responsibilities

• Collaborate with our Member Services, Clinical, and Product teams to concept, research, outline and write short, compelling, educational, member-friendly content to be used in email series, articles, video scripting, in-app content, or other digital formats

• Partner with current Senior Copywriter to own foundational projects that help craft long-term content strategy guidance (content audits, style guides), while tackling the creation of new content for our product line

• Think beyond the brief; be able to conduct additional background research on topics & also pull from your previous health experience

• Maintain a cohesive member voice for Progyny to be used across digital communication channels

• Provide editorial and proofreading reviews when needed

About you…

• 10+ years in writing patient/member facing communications and/or marketing in a healthcare environment

• Deep omnichannel engagement experience, using digital communications to influence patient/member behavior

• Proficient in writing both short- and long-form copy in educational and promotional applications that include rounds of iterations on a single topic, including clinical review from physicians and partnering with Progyny SMEs

• Must be able to effectively communicate with all levels of the organization — from individual contributors to c-suite — clearly presenting your work and reasoning while remaining affable

• Appreciation for health literacy and able to write to a suitable reading level

• Experience working with digital designers to optimize content for UX best practices

• Data-driven mindset that drives decision-making

• Strong knowledge of healthcare communications regulatory requirements

• Ability to work in a fast-paced environment with a minimal amount of supervision

• BA/BS degree in a writing, creative, or liberal arts field

• Must have an opinion on the use of the Oxford comma

Preferred qualifications…

• Experience in women’s healthcare highly desired

• Experience creating short-form module style learning highly desired

• Experience developing content for a multi-product organization

• Survey design experience a plus!

Please note: Progyny is unable to provide visa sponsorship for this position. Candidates must be authorized to work in United States without the need for sponsorship, now or in the future.  

About Progyny:   

Progyny (Nasdaq: PGNY) is a global leader in women’s health and family building solutions, trusted by the nation’s leading employers, health plans and benefit purchasers. We envision a world where everyone can realize dreams of family and ideal health. Our outcomes prove that comprehensive, inclusive and intentionally designed solutions simultaneously benefit employers, patients and physicians. 

Our benefits solution empowers patients with concierge support, coaching, education, and digital tools; provides access to a premier network of fertility and women's health specialists who use the latest science and technologies; drives optimal clinical outcomes; and reduces healthcare costs.  

Our mission is to empower healthier, supported journeys through transformative fertility, family building and women’s health benefits.  

Headquartered in New York City, Progyny has been recognized for its leadership and growth as a TIME100 Most Influential Company, CNBC Disruptor 50, Modern Healthcare's Best Places to Work in Healthcare, Forbes' Best Employers, Financial Times Fastest Growing Companies, Inc. 5000, Inc. Power Partners, and Crain's Fast 50 for NYC. For more information, visit www.progyny.com. 

Our perks:  

• Family friendly benefits: Paid family and parental leave, preconception, fertility and family building benefits (including egg freezing, IVF, and adoption support), family and pet care fund, and Parents’ Employee Affiliation Group 

• Menopause and midlife care

• Health, dental, vision and life insurance options for employees and family  

• Free in-person, virtual and text-based mental health and wellness support  

• Paid time off, including vacation, sick leave, personal days and summer flex time  

• Company equity  

• Bonus program  

• 401(k) plan with company match

• Access to on-demand legal and financial advice   

• Learning and development programs to help you grow professionally and a mentorship program

• Company social events to include annual volunteer day and donation matching

• Flex days (3 days a week in the office) and onsite meals and snacks for employees reporting into our NY office 

In compliance with New York City's Wage Transparency Law, the annual salary [wage] for NYC-based applicants is: $140,000. There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. Progyny offers a total compensation package comprised of base salary, cash bonus, and equity.   

Progyny is proud to be an Equal Opportunity and Affirmative Action employer. We respect and seek to empower each individual and support the diverse cultures, perspectives, skills and experiences within our workforce. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, age, genetic information, marital status, pregnancy or related condition, status as a protected veteran, criminal history consistent with legal requirements or any other basis protected by law. 

If you are an individual with a disability and need assistance or an accommodation during the recruiting process, please send an e-mail to apply@progyny.com. 

#LI-EH1