Offer summary

Qualifications:

7+ years in B2B product marketing, preferably in electronics or semiconductors., Proven experience in driving product narratives and crafting differentiated positioning., Strong background in influencing product strategy with exposure to roadmap planning., Bachelor's degree in engineering, business, or a related technical field; advanced degrees or MBA are a plus..

Key responsibilities:

Craft compelling narratives that translate complex product capabilities into customer value.

Define and evolve core messaging, positioning, and go-to-market strategies for solutions.

Act as the voice of the customer, bringing market insights into the product development process.

Collaborate with Sales Enablement to develop materials that empower the field.

Job description

⚡️ Why Altium?

Altium is transforming the way electronics are designed and built. From startups to world’s technology giants, our digital platforms give more power to PCB designers, supply chain, and manufacturing, letting them collaborate as never before.

Constant innovation has created a transformative technology, unique in its space
More than 30,000 companies and 100,000 electronics engineers worldwide use Altium
We are growing, debt-free, and financially strong, with the resources to become #1 in the EDA industry

About the role:

Play a key role in transforming the future of electronics development! Altium Limited, part of the Renesas Group, is a global leader in software and solutions for the electronics industry that is accelerating the pace of innovation. Altium is fundamentally shaping the digital transformation of electronics product development, empowering global organizations to connect people, tools, and processes across every stage of the lifecycle.

As we expand our impact across the entire electronics industry, we're looking for Senior Product Marketing Managers who can help us define and amplify our story while shaping the future of our products. This role is ideal for those who can both craft compelling narratives and influence product direction through market insights, understanding of customer pain and needs, and technical depth.

A day in the life of our Senior Product Marketing Manager:

As a Senior Product Marketing Manager, you’ll play a cross-functional role in defining and communicating the value of Altium’s portfolio. You’ll work across teams including Product and Sales to ensure that our products not only solve real customer problems but are positioned for maximum market impact.

Storytelling & Narrative Development

Craft compelling narratives that translate complex product capabilities into customer value—tailored to different personas, industries, and stages of digital maturity
Define and evolve core messaging, positioning, and go-to-market strategies for our solutions
Lead the creation of customer-facing content (presentations, videos, website copy, solution briefs, competitive battlecards, etc.) that supports awareness, adoption, and demand generation
Partner with Brand and Content teams to deliver high-impact campaigns and launches

Product Influence & Roadmap Alignment

Act as the voice of the customer—bringing market insights, competitive intelligence, and buyer feedback into the product development process
Work closely with Product Management to influence priorities and roadmap decisions based on strategic market opportunities
Define use-case driven value propositions, tiered offerings, and product packaging strategies

Cross-Functional Leadership

Collaborate with Sales Enablement to develop materials that empower the field (playbooks, objection handling, solution sheets, etc.)
Support customer and partner engagements, including early access programs, advisory boards, and events
Represent product marketing in internal planning and executive discussions

Who We’re Looking For:

7+ years in B2B product marketing, preferably in the electronics, semiconductors, or embedded systems industries
Proven experience driving product narratives, crafting differentiated positioning, and building content that connects technical depth with business value
Strong background in influencing product strategy, ideally with prior exposure to roadmap planning or product management
Excellent written and verbal communication skills—able to articulate complex ideas in a clear, confident, and persuasive way
Experience working in cloud-based platforms in the electronics space
Bachelor's degree in engineering, business, or a related technical field; advanced degrees or MBA are a plus

The salary range for this role is $163,647.00 - $191,272.00. Actual compensation packages within this range are based on a wide array of factors unique to each candidate and role requirements, including but not limited to skill set, years and depth of experience, certifications, and specific location.

Our Benefits