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Social Media Executive

Remote: 
Full Remote
Contract: 
Full time
Work from: 
India

Offer summary

Qualifications:

Bachelor's degree in Marketing, Communications, or a related field., Proven experience in social media management and strategy development., Strong understanding of social media platforms, trends, and analytics., Excellent communication and creative content creation skills..

Key responsibilities:

  • Develop and execute comprehensive social media strategies to enhance brand visibility.
  • Create and curate engaging content across various social media platforms.
  • Manage day-to-day social media activities and engage with the community.
  • Monitor social media metrics and prepare reports on campaign performance.

FashionTV India logo
FashionTV India SME https://www.fashiontv.in/
51 - 200 Employees
See all jobs

Job description

Position: Social Media Executive
Job Description:
As a Social Media Executive, your primary responsibility will be to develop and execute
social media strategies to enhance brand visibility, engage with the target audience, and
drive social media growth. You will be responsible for managing multiple social media
platforms and implementing effective campaigns to achieve business objectives. This role
requires a deep understanding of social media trends, platforms, and analytics to optimize
content and drive results.

Responsibilities:
1. Develop and execute social media strategies: Create comprehensive social media
strategies aligned with the company's goals and target audience. Identify key
platforms and channels to maximize reach and engagement.
2. Content creation and curation: Generate compelling and creative content ideas that
resonate with the target audience. Create and curate engaging text, image, and
video content for social media platforms. Collaborate with the design team to ensure
visually appealing and on-brand content.
3. Social media management: Manage day-to-day activities on various social media
platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and
YouTube. Monitor and respond to comments, messages, and mentions in a timely
and professional manner.
4. Community engagement: Foster and grow a strong social media community by
initiating and participating in conversations, addressing customer queries and
concerns, and building relationships with followers, influencers, and industry
stakeholders.
5. Social media campaigns: Plan, execute, and monitor social media campaigns to drive
brand awareness, engagement, and conversions. Utilize various tools and techniques
to optimize campaign performance and track key metrics.
6. Analytics and reporting: Monitor and analyze social media metrics, including reach,
engagement, conversions, and audience demographics. Prepare regular reports on
campaign performance, insights, and recommendations for improvement.
7. Stay updated on social media trends: Keep abreast of the latest social media trends,
features, algorithms, and best practices. Explore new platforms and opportunities to
expand the brand's social media presence.
8. Collaboration and coordination: Collaborate with cross-functional teams such as
marketing, content, design, and customer service to align social media efforts with
overall marketing initiatives. Coordinate with external agencies or vendors, as
required.

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Social Media ManagementSocial MediaAnalyticsContent CreationCivic EngagementSocial MediaCampaign ManagementCross-Functional CollaborationSocial Media

Other Skills

  • Problem Reporting
  • Time Management
  • Communication
  • Creativity
Are you interested?

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