Head of Marketing

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Proven experience in leading marketing strategies, preferably in a SaaS environment., Strong understanding of digital marketing and data-driven decision making., Excellent leadership skills with experience in team management and mentorship., Ability to create impactful campaigns that enhance brand messaging and identity..

Key responsibilities:

  • Drive the overall marketing strategy to align with business goals.
  • Develop and optimize growth-focused marketing campaigns in collaboration with the GTM Lead.
  • Lead and mentor a marketing team, fostering creativity and collaboration.
  • Position Go Vocal as a thought leader in digital civic engagement and strengthen brand identity.

CitizenLab logo
CitizenLab Scaleup https://www.govocal.com
51 - 200 Employees
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Job description

Go Vocal, a global impact SaaS scale-up, is looking for a purpose-driven Head of Marketing who is passionate about digital democracy to lead our marketing strategy, grow our international presence, and strengthen our global brand as we scale to 1,000+ cities within three years. You’ll align team efforts with business goals, lead our marketing team, and position Go Vocal as a thought leader in digital civic engagement.


What will you do?
Drive our marketing strategy
  • Develop, execute, and optimize a growth-focused strategy in collaboration with the GTM Lead.

  • Use data-driven insights to refine and optimize campaigns and track key SaaS KPIs.

Lead the marketing team
  • Guide and mentor a team of four, fostering creativity, experimentation, and collaboration.

  • Enable your team to execute with agility and innovation.

Strengthen our global brand
  • Position Go Vocal as a thought leader in participatory democracy.

  • Strengthen brand messaging and visual identity by creating impactful campaigns

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Team Leadership
  • Innovation
  • Collaboration
  • Creativity

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