Director of Marketing

Director of Marketing - Part-time, Remote

An ideal position for someone looking for a long-term role located in Canada!

Why BeMo?

At BeMo, our mission is rooted in the belief that education is a universal right, not a privilege. We are driven by the vision of empowering individuals, regardless of background, to choose their desired professions based on intrinsic motivation. With a track record of assisting tens of thousands of students worldwide, we've transformed the admissions landscape for diverse candidates, from first-timers to re-applicants, and those with varying academic profiles. At BeMo, success is not confined by conventional metrics; it's about personalized guidance that consistently saves applicants time, money, and energy.

We're committed to inclusivity and understand that financial barriers can be real obstacles. That's why we offer plenty of free resources to support individuals who may face financial constraints, helping them overcome these challenges and successfully secure a spot in their desired program.

Watch Our CEO's TEDx Talk to Find Out Why We Created BeMo: 

https://youtu.be/BjC7cM8a5zU

A Day in The Life:

BeMo has an immediate need for an experienced, top caliber Director of Marketing to help our marketing department with strategy and execution of both digital and offline marketing to help us continue our exponential growth and scaling the business by 10X to 100X. The role reports directing to BeMo’s CEO. This role is not for someone who wants to coast or looking for a 9 to 5 job. We expect results and don’t give credit to effort or intentions, only results. This means you may have to work evenings and weekends-whatever it takes to get the job done at times.

What we Offer:

• Freedom to work in the comfort of your own home! You never have to go to the "office".
• Competitive pay. This role offers a starting salary of $80-$100 per hour.
• Comprehensive health, dental, and disability insurance benefits for full-time team members and their spouses without coverage.
• Generous self-directed vacation policy for full-time team members.
• $1,000 yearly professional development fund for full-time team members.
• Bi-annual team dinners and fun events.
• Opportunity for growth, independent project development, and career advancement.
• Make a huge difference in the lives of aspiring future professionals and contribute to our outstanding success rate.
• We are proudly listed on The Career Directory as one of the top employers.

What you will do:

• Increase lead generation by 10X within a mutually agreed upon time frame.
• Monitor and train our paid ad manager and our content/SEO manager.
• Create systems and direct execution of such systems for efficient paid ad and SEO monitoring and management.
• Create and direct execution of paid ad and SEO strategies.
• Direct and plan split testing strategies SEO, paid ads and website landing pages.
• Help with hiring of new team members for content, and paid ad departments.
• Direct and monitor execution of quarterly KPIs.
• Attend weekly managerial meetings.

We’d Love to Hear From You if You…

• 
  Bring at least 5 years of experience as a Marketing Director with a direct-to-consumer brand.
• 
  Have a proven track record of driving brand growth from 8 to 9+ figures.
• 
  Have successfully led a team of 5+ members for a minimum of 5 years.
• 
  Have managed annual advertising budgets ranging from 7 to 8 figures.
• 
  Are available for a part-time commitment of 8 to 10 hours per week.
• 
  Have significant expertise in scaling brands by 10X to 100X in a short timeframe.
• 
  Possess deep expertise in digital marketing, traditional marketing, and strategies for exponential brand growth.
• 
  Are highly skilled in paid advertising and organic website growth strategies.
• 
  Excel in using analytics to map and understand the entire customer journey.

Our Hiring Process:

Our hiring process includes multiple steps. You will progress to each step if we believe there's a good match for both parties. The process includes a review of your application, a skills assessment test, a virtual OR phone interview, a face-to-face interview with select members of our team via video conference and lastly, reference calls. 

How to Apply:

Simple. Click "Apply" and fill out the short application form.

We won’t be able to individually respond to all applicants, but if we feel that you’re a strong match, we will be in touch via email to proceed with your application. Thanks, and we look forward to hearing from you!

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BeMo is committed to providing accessible employment practices that are in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodation for disability during any stage of the recruitment process, please indicate this in your cover letter.

BeMo is strongly committed to inclusion and diversity within its community and welcomes all applicants including but not limited to: visible minorities, all religions and ethnicities, persons with disabilities, LGBTQ persons, and all others who may contribute to the further diversification of ideas.