Director of Admissions & Partnerships

Job Overview
Our Company. Time4Learning, a Cambium® Learning Group Brand, offers award-winning online curriculum, resources, and programs for at-home use and within alternative learning settings. Time4Learning has three major brands - its flagship product, Time4Learning, an online core curriculum and supplemental program for students in grades PreK-12th grade; Homeschool.com Marketplace, a popular destination for families looking for tips and advice on homeschooling and great deals on home education products; and Brightspire Virtual School, an accredited online school for students in grades 6-12. Time4Learning is experiencing a period of rapid growth and working to expand our home education product line and our reach into new and evolving learning environments.
Our Team. Time4Learning is a remote-first group with team members from coast to coast. As a long-standing leader in the home education space, T4L attracts a diverse group of talented people who create delightful learning experiences for students and supportive resources and tools for parents. Qualified candidates bring curiosity, humility, and an open mind for the diverse and unique ways students learn at home.
Our Culture. The T4L team values diversity of thought, experience, and approach so that we can offer the best home education products on the market. We work together collaboratively and with purpose, but don’t take ourselves too seriously. We establish rapport through monthly team building activities and cross-functional projects that offer staff opportunities to work with people who have different skill sets and perspectives.
Vision for This Position: The Director of Admissions is responsible for planning, coordinating, communicating and evaluating all aspects of recruitment for Brightspire Virtual School. The virtual school program offers families an accredited schooling experience for students in grades 6-12 that is engaging, flexible, and rigorous, supporting students for full and part time learning and as a supplement to homeschool education. This role directs the enrollment strategy, leveraging cross-functional resources to achieve enrollment and growth goals. The Director of Admissions reports to the Head of School for Brightspire Virtual School and collaborates deeply with the Revenue and Growth Marketing team and Director of Student Life to enact the growth strategy. This role leads a team of Enrollment Specialists.

Job Responsibilities

Student Recruitment Strategy

• Establish and execute a multi-year enrollment, recruitment, outreach and growth strategy that aligns with virtual school and company growth goals.
• Collaborate with BVS and T4L staff to create program-specific strategies that entice students and families and meet the needs of the market.
• Ensure enrollment team culture is centered in building meaningful connections: engage prospective families with empathy and insight, making their admissions journey seamless and delightful.
• Develop annual plans and budget to drive enrollment.

Consultative Selling

• Establish vision and approach for creating value and trust with prospective families and students.
• Create presentations and train staff on how to deliver them to prospective families to promote new enrollment.
• Deeply understand Brightspire program services to understand how teachers and mentors interact with and support students, to be able to enthusiastically communicate program benefits to families.

Servant Leadership

• Build and maintain a positive team culture focused on collaboration, innovation, and continuous improvement.
• Provide strategic direction and day-to-day leadership to enrollment specialist team, ensuring alignment between daily activities and organizational goals and priorities.
• Foster a high-performance culture by mentoring team members, promoting accountability, and supporting professional growth and development.

Business Development & Partnerships

• Design and execute strategy to sell bulk enrollments to institutional partners
• Build and manage an active sales pipeline targeting bulk prospects, maintaining clear visibility of your opportunities from first contact to close
• Conduct compelling presentations that showcase our revolutionary approach to learning and address stakeholder needs
• Drive the full sales cycle independently, from prospecting to closing deals that meet ambitious revenue targets

Communication, Outreach, and Impact

• Collaborate with the Student Life Director to foster relationships with families and ensure they have meaningful connections with program staff, teachers, and other students.
• Collaborate with the Revenue/Growth Marketing team and Student Life Director to design and produce communications to families and students that promote BVS and encourage engagement.
• Cultivate relationships with key stakeholders, including prospective families, internal staff, feeder programs/networks, and community partners.
• Develop, track, and report metrics and KPIs around the enrollment funnel in coordination with Head of School
• Establish and maintain admissions database for tracking enrollment behaviors over time.

Marketing and Advertising

• Develop a comprehensive plan to promote Brightspire Virtual School to prospective students through private school, virtual school, and community-based organizations
• Collaborate with the Revenue/Growth Marketing team to develop compelling campaigns that drive enrollment.
• Conduct market and program research to gain insights into competitors and parent psychographics to inform enrollment strategies.

Operations and Regulations

• Reimagine pipeline management to accurately forecast and drive enrollment on a monthly, quarterly, and annual basis.
• Ensure rules and regulations for enrolling students in an accredited private school are compliant with all applicable laws and regulations.
• Keep policies for staff, parents, and students up-to-date.
• Collaborate with Head of School to implement continuous improvement processes for enrollment operations.

Job Requirements

• BA/BS degree required (MBA or Master's preferred)
• 3-5 years in leadership within a virtual/online school setting
• Proven success with consultative selling strategies and meeting enrollment goals; experience leading admissions processes
• 3+ years of B2B sales experience with a strong revenue track record
• Skilled in managing the full sales cycle, from prospecting to closing
• Proficient in CRM tools (e.g., Salesforce, HubSpot)
• Data analysis expertise to drive recruitment and enrollment growth
• Exceptional relationship-building, team inspiration, and empathetic listening skills
• Adept with diverse technologies for productivity and communication
• Thrives in virtual, fast-paced, high-autonomy environments
• Outstanding organizational, presentation, and communication abilities
• Passionate about improving student outcomes and fostering a learning community

To learn more about our organization and the exciting work we do, visit www.time4learning.com.

Remote First Work Environment 

Our Remote First approach gives employees the flexibility and trust they need to effectively balance work with life. It creates a culture in which all employees are valued and where success is measured in results. It allows us to work collaboratively, inclusively and for greater positive impact, regardless of our individual locations.

If you will be working remotely, either occasionally or on a permanent basis, you must have a reliable internet connection through a cable or fiber-optic broadband service with minimum speeds of 10 Mbps download and 5 Mbps upload.

The successful candidate will be expected to actively participate in video-based interviews during the recruiting process and ongoing virtual meetings with their camera on, as part of their role.

As part of our Remote-First benefits, Cambium offers reimbursement to help cover the cost of setting up your home or remote office.

An Equal Opportunity Employer

We are dedicated to fostering a culture that celebrates unique backgrounds, ideas, and experiences. All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, age, religion, sex (including pregnancy, gender, gender identity/expression, or sexual orientation), national origin, protected veteran status, disability, or genetic information (including family medical history).

We will provide reasonable accommodations for qualified individuals with disabilities.  You may request an accommodation during the recruiting process with your Talent Acquisition team member.