Offer summary

Qualifications:

7+ years of experience in a branding, creative, or marketing agency., Strong track record in running paid media campaigns on platforms like Meta, LinkedIn, and Google Ads., Good grasp of neuroscience and behavioral marketing principles, especially regarding emotion in decision-making., Excellent communication skills and ability to craft compelling content..

Key responsibilities:

Lead the agency's marketing strategy across various channels including content, digital, social, and PR.

Plan and execute paid campaigns to generate leads and raise the agency's profile.

Create and manage an editorial calendar, producing content such as thought leadership and case studies.

Monitor campaign performance and optimize for effectiveness while identifying PR and award opportunities.

Job description

Job Title: Marketing Manager
Location: Remote in South Africa
Working Hours: 9am–5pm UK, flexible
Contract Type: Freelance or contract term

About Our Client: Our client is a strategic brand, design, and digital agency based in London, known for creating work that connects on a human level. Their approach blends empathy and insight, head and heart, crafting brands that evoke emotion and bring people, places, and communities together. With a strong track record across sectors like hospitality, infrastructure, property, and challenger brands, the team combines creativity and strategic thinking in a studio-style, award-winning environment. They take the work seriously, but not themselves—balancing drive with a healthy dose of fun.

Our clients positioning

We create brands with human connection. Anatomy was founded to create distinctive work that connects on a human level. That blends empathy with insight. And combines head with heart. Evoking emotion with just the right amount of reason. Bringing people, places, and communities together.
Human decision making has always been driven by emotion and behavioural biases. But now more than ever, people are drawn to the personal, the meaningful and the authentic. To stories that bind us. In an increasingly digital and divided world where AI is running more of our daily lives, we believe that human-centred brands will win the day. Human connection is what matters.

Job description:

We’re looking for a talented and experienced Marketing Manager to lead marketing and support our business growth. This is a strategic and delivery-focused role for someone with proven success in agency marketing, ideally in our verticals, place, property and infrastructure.

You’ll be responsible for developing and executing campaigns that raise our profile, generate leads, and build deeper relationships with our audiences, — including both public and private sector decision-makers.

You’ll be confident with content, sharp on strategy, and skilled across paid media — with a working knowledge of how emotion, memory and decision-making intersect in marketing. If you’re passionate about challenger brands and want to help shape one from the inside, this is your chance. What You’ll Do

Lead the agency’s marketing strategy across content, digital, social, PR and awards. Refine the current marketing plan
Plan and execute paid campaigns across Meta, LinkedIn and Google PPC
Create compelling content — from thought leadership and case studies to trend pieces and insight reports
Own the editorial calendar
Source & manage external contributors where needed
Work with the leadership team to launch new services and shape propositions
Manage CRM and email marketing, segmenting audiences and tracking engagement
Identify and pursue PR, speaking and award opportunities
Monitor campaign performance and optimise for effectiveness
Stay plugged into our sectors, surfacing insights and feeding them into marketing and new business
Potentially work on client campaigns

Who You Are

A strong communicator with a positive, can-do attitude
Adept at using AI across multiple platforms for research and both visual and written content
At ease with WordPress
Good working knowledge of web build
Can edit content in Canva, Adobe and direct in Meta platforms
Personable and collaborative, able to build trust with colleagues, partners and potential clients
A brilliant copywriter
Naturally team-oriented — you put team over ego
Comfortable rolling your sleeves up and getting stuck in
Able to balance strategic thinking with day-to-day delivery
Curious, open, and always looking for ways to do things better

Requirements

7+ years’ experience for a branding/creative/marketing agency
Strong track record of running paid media campaigns (Meta, LinkedIn, Google Ads)
Editorially strong — able to craft and commission content that builds credibility and interest
Experience in place, property and infrastructure marketing
Good grasp of neuroscience and behavioural marketing principles — particularly the role of emotion in memory and decision-making
Sharp commercial awareness and the ability to link marketing activity to pipeline growth
Analytical, organised and outcome-focused