Product & Marketing Specialist

The Product & Marketing Specialist is responsible for monitoring and improving the company’s online presence while adhering to search engine standards particularly that of Google. They will take part in the SEO off-page optimization of the website which includes: online content management, data entry and analysis, graphics development, and site promotions. This includes but is not limited to:

• Writing, editing and proofreading site content and effectively using keywords to generate organic search results.
• Checking and updating data across the different pages of the site to guarantee that the company offers products with accurate, timely, and precise information.
• Designing and illustrating different product images, banners and ads for online promotions and marketing campaigns.

*Please note, this is an evening-shift position (5PM-2AM PH) offering a Work From Home setup*

Job Functions: 

1. Website Management & Optimization – Work Percentage: 80%

• Responsible for contributing content (image/articles) for the local website, internal blog or other special marketing/merchandising projects.
• Provide web page titles, meta keywords and descriptions that will help generate more traffic from the major search engines.
• Develop creative product descriptions to include keyword/s or phrases that will increase the search engine ranking of our site pages.
• Create, edit and upload high quality product images to give more aesthetic value to the site, and to provide the site visitors with the closest visual representation of the item.
• Ensure that all uploaded and live items on the website have been optimized and are up-to-date to attract and engage visitors and viewers.
• Encode all necessary measurements, imprint options, pricing, and other special charges.
• Design and develop banners, ads and other graphics for marketing campaigns, and promotions when needed based on the client’s specifications.

2. Quality Assurance – Work Percentage: 10%

• Maintain quality artworks and an error free output.
• Uses sound judgement in decision making to achieve daily goals and to know when to escalate issues to the supervisor.

3. Collaboration with Team Members – Work Percentage: 5%

• Communication with the team and management on project development, timelines and results.
• Provide SEO recommendations in coordination with elements and structure of websites and web pages.
• Contribute to overall marketing strategy and provide fresh insight for improvement.

4. Progressive Training – Work percentage: 5%

• Develop and recommend changes to existing methods and systems to increase the accuracy, efficiency and responsiveness of the department as a whole.
• Closely work with team manager to enhance daily productivity & efficiency.

Job Qualifications: 

Education/Certification:

• Candidate must possess at least a Bachelor’s/College Degree, Business, Marketing, Communications, Advertising or equivalent

Required Experience:

• 1-2 years of experience in an SEO Specialist / Web Content Writer post

Skill and Ability:

• Has functional knowledge in Adobe Photoshop and Adobe Illustrator
• Excellent communication skills – written and verbal
• Proven SEO and SEM experience
• Strong analytical and problem-solving skills
• Knowledge of web media and technology
• Multi-task
• Flexible and able to meet deadlines
• Attention to Detail
• Goal Oriented
• Quality Management
• Work driven and can easily grasp instructions
• Well organized, enthusiastic, innovative and results-oriented

#LI-Remote

BEL USA is proud to be a certified Great Place to Work and Top Workplace!

85% of our employees think BEL is a great place to work.

Grow your career with BEL, a company that puts its people first.

Working at Bel USA, LLC | Great Place To Work®