Social Media Specialist (Fixed-Term)

A pioneer in K–12 education since 2000, Amplify is leading the way in next-generation curriculum and assessment. Our core and supplemental programs in ELA, math, and science engage all students in rigorous learning and inspire them to think deeply, creatively, and for themselves. Our formative assessment products help teachers identify the targeted instruction students need to build a strong foundation in early reading and math. All of our programs provide educators with powerful tools that help them understand and respond to the needs of every student. Today, Amplify serves more than 15 million students in all 50 states. For more information, visit amplify.com.

Essential Responsibilities:

• Build and execute a social media strategy through research, platform determination, benchmarking, messaging, and audience identification

• Able to handle social media and have basic knowledge of Salesforce.

• Generate, edit, publish, and share daily content that builds meaningful connections and encourages community members to take action

• Set up and optimize company pages within each platform to increase the visibility of the company’s social content

• Moderate all user-generated content in line with the moderation policy for each community

• Reply to curriculum-based questions and comments that are posted by social media members.

• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information

• Collaborate with other departments (customer relations, sales, etc) to manage reputation, identify key players, and coordinate actions

• Have a basic understanding of the Amplify product(s).

• Monitor posted content in the social media groups. Remove unnecessary comments

• Reply to comments as applicable 

• Be able to navigate digital platforms in which Amplify products are housed

• Participate in ongoing internal training sessions to improve product knowledge

• Demonstrate a proactive approach to learning

• Collaborate daily with the Marketing Team to support social media moderation 

• Monitor, approve, and manage membership to Amplify Education’s social media groups

• Monitor posts within Amplify Education’s social media groups

• Engage with teachers via Amplify Education’s social media groups

• Turn off post comments or remove social media posts that do not comply with group rules; communicate related concerns to the Marketing Team and/or other vested internal groups

• Support strict documentation of customer inquiries to provide all internal stakeholders with the information needed to support customer accounts, ongoing product improvement, and internal staffing needs

• Manage timeline and set expectations appropriately

• Efficiently work on multiple tasks while maintaining acute attention to detail

• Meet with the Team to raise any issues/concerns/roadblocks regarding task assignments

• Positively contribute and support solutions to maximize our positive impact in classrooms across the globe 

• Feedback Analysis: Gather and analyze customer feedback from various sources, including social media, emails/calls, surveys, and support tickets.

• Identify common complaints, areas of concern, and opportunities for service improvement proactively and reactively.

Minimum Qualifications:

• Experience in customer service or education

Basic Requirements:

• Proven working experience in social media marketing

• Excellent written communication skills; proficient typing and accurate spelling

• Demonstrated knowledge and skills in word processing and spreadsheets

• Experience using Google Suite tools, including Google Docs and Sheets

• High level of comfort with technology, including devices, software, and online navigation

• Excellent analytical, organizational, and time management skills; must be adept at multitasking and prioritizing in a work-from-home environment

• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills

• Positive attitude, detail, and customer-oriented with good multitasking and organizational ability

• Fluency in English

What we offer:

Salary is only one component of the Amplify Total Rewards package, which includes a 401(k) plan, competitive health insurance and mental health options, basic life insurance, paid time off, parental leave, and access to best-in-class development programs. The gross salary range for this role is $40,000 - $56,000. This role is eligible to earn an annual discretionary bonus that rewards individual and company performance.

Amplify is an Equal Opportunity Employer.  Amplify makes employment decisions based on qualifications and merit, and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability status, veteran status, or any other legally protected characteristic or status.

Amplify is committed to providing reasonable accommodations for qualified individuals with disabilities, including disabled veterans.  If you have a disability and need an accommodation in connection with the application or hiring process, please email hiringaccommodations@amplify.com.

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If you are selected for employment, a background check will be required.  As required by state and local laws and district policies, you may be required to provide additional documentation, such as proof of vaccination, or submit to enhanced background screening, such as fingerprinting.

Amplify is an E-Verify participant.