Offer summary

Qualifications:

1+ years of experience in digital planning or buying, preferably in an agency or Retail Media Network., Knowledge of ad serving platforms (CM360, GAM, Criteo), DSPs (DV360, TTD), and paid social (Facebook, Instagram, Pinterest)., Strong problem-solving skills and ability to manage complex projects successfully., Self-motivated individual with a passion for digital marketing and performance-driven environments..

Key responsibilities:

Oversee daily operations for planning and activating campaigns in a Retail Media Network.

Manage end-to-end campaign processes, including setup, QA, and optimization across various platforms.

Communicate with clients and internal stakeholders throughout the campaign lifecycle.

Track deliverables and collaborate with analytics teams to provide media insights and recommendations.

Job description

Job Description:

This is a remote position.

The role of the Senior Associate, Media focuses on overseeing the daily operations needed to successfully plan and activate campaigns for a large Retail Media Network. You will be responsible for end-to-end campaign management, from brief submission through activation. You will also facilitate cross-team workflows to ensure clean hand-offs, deadlines, and SLAs are being met. The Senior Associate’s main priority is campaign planning, activation, and management including setting clear expectations, communicating risks and dependencies, and elevating campaign/workflow trends for the business to make meaningful decisions. You will be reporting to the Manager, Media Activation. You will not have any managerial responsibilities.

Responsibilities:

Support the activation, performance, and reporting of digital media campaigns across onsite and offsite display, focused largely on direct and programmatic campaign trafficking, pacing, and optimization
Provide performance insights and optimization recommendations around campaigns and supporting tactics
Contribute to campaign setup, QA, pacing/optimization, and daily campaign management across a variety of vendors and platforms 
Quality assurance that encompasses all campaign elements including setup, pre-launch, and post-launch.
Communicate with client and internal stakeholders throughout the campaign lifecycle
Track key SLA deliverables and dates in Campaign Tracker and following up with responsible task owners
Work with the analytics team to provide media insights to the client when needed
Identify efficiencies and improvements to processes and workflows; work with other teams to update and help communicate/train teams on process changes or refinements
Contribute to training materials and best practice documentation, in addition to client/media partner call documentation
Support larger media team in identifying strategies and innovations

Qualifications:

1+ years of experience in a digital planning/buying role, preferably from an agency or RMN
Wide range of platform experience/knowledge across ad serving (CM360 GAM, Criteo) DSP (DV360, TTD), and paid social (Facebook/Instagram, Pinterest)
Problem resolution and successful completion of complex projects
Self-motivated, high-capacity individual who can function and win in a demanding, performance-drive environment
Enthusiasm for the future of digital marketing and building that future with Dentsu

The annual salary range for this position is $51,000 -$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,

• Life insurance,

• Short-term and long-term disability insurance,

• 401k,

• Flexible paid time off,

• At least 15 paid holidays per year,

• Paid sick and safe leave, and

• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

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Location:

New York

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you. 

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