2-3 years of experience in marketing, content strategy, or a related field., Proven experience writing in various voices for different audiences, especially technical and expert tones., Solid understanding of SEO best practices, including keyword research and on-page optimization., Excellent writing, editing, and communication skills..
Key responsibilities:
Write blogs and thought leadership content in collaboration with subject matter experts.
Create persuasive sales enablement materials, including one-sheets and case studies.
Develop engaging content for LinkedIn and email campaigns.
Research and write about unfamiliar topics to ensure accuracy and relevance.
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Blink UX, an Mphasis company, is the leading Evidence-driven Design™ firm solving CX and EX challenges for global Fortune 100 companies through to start-ups. Blink has over two decades of experience in UX research, strategy, design, and development and has four studios in major cities across the US. Clients include Amazon, Fred Hutchinson Cancer Research Center, Google, JPMC, Mastercard, Microsoft, Meta, NASA, Sonos, Starbucks, USAA, and UW Medicine. Learn more at https://blinkux.com.
Blink UX is seeking a versatile and skilled Content Writer to join our Marketing and Sales Enablement team. This role will focus on crafting compelling content across various formats, including blogs, advertising, sales one-sheets, LinkedIn posts, and email campaigns. The ideal candidate will be able to adapt to different voices, collaborate with subject matter experts, write about complex topics in a clear, engaging way, and ensure content is optimized for search engines.
What you will be doing:
Write blogs and thought leadership content in collaboration with subject matter experts, ensuring the content reflects their voice and expertise.
Create persuasive sales enablement materials, including one-sheets, case studies, and product/service descriptions.
Develop content for LinkedIn and email campaigns that engage prospects and clients.
Research and write about unfamiliar topics, quickly learning and adapting to new subjects to ensure accuracy and relevance.
Work closely with the marketing and sales teams to align content with broader business goals.
Ensure all content is optimized for SEO, including keyword research, on-page optimization, and improving content visibility.
What we are looking for:
2-3 years of experience in marketing, content strategy, or a related field.
Proven experience writing in various voices for different audiences, especially technical and expert tones.
Strong ability to collaborate with subject matter experts to produce high-quality content.
Experience writing sales enablement materials and B2B content.
Comfortable working with unfamiliar topics and conducting research to write knowledgeable, concise content.
Solid understanding of SEO best practices, including keyword research, on-page optimization, and SEO-friendly writing.
Excellent writing, editing, and communication skills.
Familiarity with LinkedIn and email marketing best practices.
Familiarity with Google Ads and Analytics is a plus
If your experience looks a little different from what we’ve identified and you think you would be a good fit for the role, we’d love to learn more about you. Please include a cover letter and state why you think you’d be a good fit!
About Us:
Blink UX is a product design consulting firm creating products that people use, love, and remember. Blink has over two decades of experience in UX research, strategy, and design, partnering with innovative industry leaders including Amazon, Chase, Gates Foundation, Google, Meta, and NASA. For more information, visit blinkux.com.
Our Culture
Maintaining a positive company culture requires the same careful curation, management, and rigor as any other aspect of a business. At Blink, we consciously design our culture to ensure that employees have the structure and guidance they need to fully develop their skills and abilities for a happy and rewarding career. Be sure to read up on the unique aspects of our company culture framework and ensure they align with your working style.
EEO
When hiring, we aim to build teams of compassionate people with diverse experiences, thoughts, and skills. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual preference, gender identity or age, disability or length of time spent unemployed.
Following your application submission,n we encourage you to disclose personal demographic information in order to help us comply with federal and state Equal Employment Opportunity record-keeping requirements. We will also use this information in an anonymous,s aggregated form to help us measure and improve diversity at Blink.
Required profile
Experience
Spoken language(s):
English
Check out the description to know which languages are mandatory.