Marketing Lead (Remote)

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

At least 5 years of marketing experience in a software context., Minimum 2 years of experience with content and field marketing., Proficient in using Hubspot or similar tools, along with Google Analytics and MixPanel., Strong understanding of marketing funnels, metrics, and a data-driven approach to marketing..

Key responsabilities:

  • Own marketing operations, program management, and field marketing.
  • Generate sufficient inbound demand to meet sales accepted opportunity targets.
  • Support sales and channel marketing in achieving pipeline creation goals.
  • Exhibit leadership in a small team while balancing short-term and long-term company objectives.

Codacy logo
Codacy Computer Software / SaaS Startup https://www.codacy.com
51 - 200 Employees
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Job description

Your mission
Codacy is looking for Marketing Leadership to help shape and execute our Marketing strategy and operations. This position will report to the VP of Revenue and work closely with our Sales and Customer Success departments.

What will be your day-to-day?
  • You will own marketing operations, marketing program management, and field marketing.

  • Ensure enough inbound demand is generated to ensure the inbound lead qualification team hits their sales accepted opportunity target.

  • Support sales, sales development, and channel marketing in hitting their sales pipeline creation targets. 

  • Exhibit deep knowledge of software marketing, as well as people management experience.

  • Metrics-based approach to marketing planning and strategy.

Your profile
You are 
  • A generalist marketeer that has experienced growth in another startup before, preferably in infrastructural software space. 

  • You are comfortable with hand-on leadership and taking ownership, working in a small team with with a lot of autonomy 

  • Someone who likes to dig into details and is organized/methodical about 

  • Able to carefully balance short term goals with long term ambitions for the company, prioritize accordingly and help the business achieve our objectives.

  • Passionate about the software led market and display strong opinions about this space.

What are the skills and experience needed to do the job successfully?

  • At least 5 years marketing experience in a software context

  • At least 2 years experience with content marketing and field marketing

  • Experience with lead scoring & nurturing models

  • Experience with Hubspot or similar tools

  • Experience with Google Analytics, MixPanel, and content optimization tools

  • Experience running SEM campaigns and other paid traffic

  • Experience with Social Media Marketing

  • Experience in the security market is preferred

  • Data driven approach to Marketing planning and execution

  • Robust understanding of marketing funnels & metrics

  • Experience with Account-based Marketing

  • Stays on top of trends in the space via conferences, publications, social media, etc.

Why us?

What else makes working at Codacy great?

  • Competitive Salary. Check our salary calculator at https://www.codacy.com/careers

  • Comprehensive health insurance

  • Generous learning and development budget;

  • Flexible holidays;

  • A remote-first work policy (Portugal or UK based)


This is a hands-on leadership role. The right candidate will be a thinker but also a doer with strong execution skills. If this sounds like you, let's talk, we would love to tell you more about what we can offer! 

About us

Codacy builds tools that allow thousands of developers to improve the security and quality of software products, whether it’s written by humans or AI. Our vision is to help software businesses build a future they can trust.

We're curious, funny, radically honest, yet kind, and thrive on collaboration and transparency. We're a team of highly dedicated and ambitious domain experts brought together by the mission to help development teams reach their full potential and driven by having a worldwide impact on software development. 

Required profile

Experience

Industry :
Computer Software / SaaS
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Teamwork
  • Leadership

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