Marketing and Member Engagement Specialist - REMOTE

Description

Are you a motivated, energized marketer who excels at blending the creative with the analytical? Are you detail-oriented, organized, and motivated to learn about our business and our clients? This is a roll-up-your-sleeves role where you’ll have the opportunity to get involved in supporting client events—big and small—from behind the scenes. You’ll help with event recruiting including emails, social media, and call campaigns. You’ll also help drive member engagement through regular email newsletters and other activities as needed. You’ll have an exceptional standard of delivery, service, and attention to detail across everything you work on.

In this role, you’ll be hands-on in Marketo, crafting emails to promote events and writing and building event and newsletter emails. You’ll be working with our content management system, Zoom, and Marketo to publish our online events to these various platforms. Experience with Marketo, Salesforce, Zoom, and Wistia is a plus.

E Source provides predictive data science, research and advisory, and consulting services to help utilities make data-driven decisions that benefit their customers, their bottom line, and our planet.

What you’ll do

In-person and online events

• Track online and in-person event registrations and write and prepare emails as needed to boost registration. 
• Manage an event email marketing calendar for in-person and online events, write copy, format in Marketo template, send tests for review, and schedule sends on time. 
• Manage event-related call campaigns and prepare scripts and email templates as needed. 
• Create and manage sponsor and exhibitor marketing calendar for our annual in-person event with tradeshow. Write copy, format in Marketo template, send tests for review, and schedule sends on time. 
• Work with social media team on schedule for social posts to promote our events. 
• Coordinate, publish, and monitor between 4 and 8 monthly online events using a variety of software and technology platforms.
• Perform other clerical duties as needed, such as printing, shipping, and supply ordering. 
• Travel for team meetings and onsite event support as needed.
• Assist Events Director with in-person event-related tasks for approximately 8 to 10 annual events

Member engagement

• Manage membership newsletter calendar, collaborate with project leads on content, format newsletter in Marketo, send tests for review, and schedule sends on time.
• Craft emails and other communications to encourage participation in market research studies and to promote the results of these studies.
• Work with member engagement team on special projects to help boost engagement and provide them with tools to better serve our members and customers.
• Assist marketing team with special projects as needed, including but not limited to helping to write and send emails, monitor our database and email deliverability, and pull metrics for campaigns and emails.

What will make you a good fit

• You have strong attention to detail.
• You’re organized and able to juggle multiple deadlines.
• You blend creative and analytical thinking to continuously improve our emails to achieve the best results.
• You’re a team player who jumps in where needed when time allows and if priorities shift.
• You’re a strong writer who uses existing copy to create emails that encourage opens, clicks, and participation.
• You’re comfortable working with a variety of stakeholders across departments to accomplish shared goals.
• You have at least 1 of year hands-on experience with Marketo.
• You have 2 to 4 years of experience with B2B email marketing.

A little about E Source

Utilities across the US and Canada face the same fundamental, day-to-day challenges: to ensure reliable service for every customer while maintaining and modernizing aging distribution networks and meeting regulatory requirements—all while keeping rates affordable. At the same time, climate change has created a common, universal call to action: to reduce our carbon impact, improve our environment, and ensure the prosperity of future generations.

At E Source, we’re dedicated to helping every utility become a Sustainable Utility. That means doing the hard work it takes to achieve goals that often seem at odds with one another:

• Environmental responsibility: Decarbonizing operations, reducing emissions, eliminating water leaks, and finding efficiencies
• Reliability: Providing safe, continuous, and consistent service in the face of increasing volatility caused by climate change, including extreme weather, drought, and fire
• Equity: Making services and programs truly available to all, especially low- and moderate-income residential customers and small and midsize businesses who are often disproportionately impacted by societal events
• Financial stability: Ensuring a bottom line that affords capital and operational expenditures while enabling innovation and giving back to our communities

E Source blends industry-leading research, predictive data science, and solution services to help utilities make better decisions to serve their customers, their bottom line, and our planet. With a commitment to practical innovation, we use more than three decades of utility-focused experience and our unique solution set to help our clients become a Sustainable Utility.

Benefits

The budgeted salary for this position is 60,000-70,000USD + annual bonus up to 5%. Actual pay will be adjusted based on experience.

Preferred location for this role is within 30 miles of our Boulder, CO office with a hybrid/flexible work schedule. Travel to 4-6 events per year is part of the responsibilities of this role.

Applicants must be authorized to work for any employer in the US. We’re unable to sponsor or take over sponsorship of employment visas at this time.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Employees of E Source are encouraged to apply. To foster a positive work environment and company culture, we support our employees in their career growth at E Source.  Employees who are interested in similar job opportunities in the future should visit the E Source careers page for a listing of all open positions and contact Human Resources to express interest. 

We contact applicants directly via email using only our designated company email addresses with the domain of @esource.com. Please do not provide personal information to anyone over email and be wary of other accounts impersonating businesses.

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Qualifications