Currently pursuing a BS or MS in Marketing, Business Administration, or related fields., General knowledge of Salesforce and Sales Enablement platforms is a plus., Strong analytical thinking and problem-solving abilities are required., Excellent communication and presentation skills, with a passion for storytelling through writing..
Key responsabilities:
Collaborate with mentors and team members to understand Business Wire's products and services.
Support go-to-market launch planning and develop Sales enablement resources.
Research customer feedback and competitive intelligence to inform Product Marketing strategy.
Work closely with cross-functional teams including Product, Sales, and Media Relations.
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Business Wire, a wholly owned subsidiary of Berkshire Hathaway, is the global market leader in commercial news distribution.
Thousands of member companies and organizations depend on Business Wire to transmit their full-text news releases, regulatory filings, photos and other multimedia content to journalists, financial professionals, investor services, regulatory authorities and the general public worldwide.
Connect with us on Twitter, Facebook and Instagram at:
@BusinessWire
The Product Marketing Intern role is a learning opportunity working on initiatives that help to position Business Wire’s products and services, effectively fostering key cross-functional relationships, maintaining a customer mindset to bring new developments to market, and equipping the Sales team with appropriate knowledge and training to communicate with prospects and clients. Under the direction of your mentors, you will participate in supporting go-to-market launch planning, developing Sales enablement resources, exploring customer feedback and insights, and researching competitive intelligence. You will work closely with cross-functional teams and other members of the Marketing, Product, and Sales teams to support the organization’s key Product Marketing initiatives.
What You Will Do
Work closely with mentors and team members to gain knowledge of Business Wire's products and services, while also learning about the other roles within the marketing team that support Product Marketing with ongoing collaboration
Understand the functional responsibilities of Product Marketing and Sales Enablement
Learn about Business Wire’s competitive landscape and effective messaging & positioning tactics
Learn to work within Business Wire’s Sales Enablement and CRM platforms
Learn to present meaningful insights on customer feedback, product opportunities, and Product Marketing strategy
Collaborate with cross-functional teams such as Product, Sales, Media Relations, and our Newsroom
What You Will Need
Currently pursuing a BS or MS in Marketing, Business Administration, or other Marketing-related fields
General knowledge of Salesforce
Knowledge of the purpose and use of Sales Enablement platforms a plus
Analytical thinking and problem-solving abilities
Experience collecting and analyzing customer insights a plus
Ability to maintain a “big picture” strategic perspective as well as focus on specific details and deliverables
Excellent communication and presentation skills
A passion for storytelling demonstrated through strong writing skills
Maintain a self-starter and collaborative mindset
Past relevant work experience
Business Wire will not sponsor a new applicant for employment authorization for this position
The rate for this position is $23/HR
A pre-employment background check will be required after the acceptance of an offer. Business Wire is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Business Wire will also consider for employment qualified applicants with arrest and conviction records.
Required profile
Experience
Spoken language(s):
English
Check out the description to know which languages are mandatory.