Proven experience in the Consumer Packaged Goods (CPG) industry, particularly in business insights or research roles., Strong analytical skills with expertise in handling and interpreting CPG market data., Excellent written and verbal communication skills for delivering engaging presentations., Bachelor’s or Master’s degree in Business, Marketing, Data Analytics, Economics, or a related field..
Key responsibilities:
Own and drive the business insights and research agenda across multiple departments.
Analyze data to identify trends in consumer behavior and market dynamics.
Deliver actionable insights to inform product strategy and go-to-market planning.
Build relationships with stakeholders and manage multiple concurrent projects.
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Job Title: Senior Insights Manager / Manager of Business Insights & Research Employment Type: Full-Time
Schedule: 9 AM - 6 PM California, PST (40 hrs per week)
About the Role
We’re seeking a strategic and proactive Senior Insights Manager / Manager of Business Insights & Research to lead our insights function across multiple departments. This individual will be responsible for owning and driving the insights agenda with minimal direction, structuring complex workstreams, managing priorities, and transforming data into actionable insights that guide high-level business decisions. This is a high-impact role that requires deep experience in the Consumer Packaged Goods (CPG) industry, strong analytical acumen, and the ability to effectively communicate and present insights in a compelling, executive-ready format.
Key Responsibilities
Own and drive the business insights and research agenda across departments with minimal supervision. Generate and validate hypotheses to proactively scope and deliver strategic insights. Analyze data from internal systems, customer sources, and third-party providers to identify trends in consumer behavior, product performance, and market dynamics. Deliver actionable insights that inform product strategy, proposition development, and go-to-market planning. Develop visually compelling, professional presentations and storylines for internal stakeholders and senior-level customer engagements. Build and nurture strong relationships with stakeholders across multiple departments to understand priorities and align insights delivery accordingly. Manage multiple concurrent projects with internal and external stakeholders, ensuring quality and timely delivery. Collaborate with third-party research partners and oversee primary research initiatives.
Requirements
Key Requirements
Proven experience in a CPG (Consumer Packaged Goods) environment, ideally in a business insights, category management, or research role.
Expertise in handling and interpreting CPG market data and key industry metrics.
Strong experience in designing and conducting
primary research and managing external research vendors.
Excellent
analytical skills, with the ability to structure complex data, generate clear insights, and influence decisions.
Advanced
problem-solving capabilities, particularly in hypothesis generation and validation.
Excellent written and verbal communication skills; able to deliver professional, engaging presentations to executive and customer audiences.
Proficient in visualizing data and insights using tools such as
PowerPoint, Tableau, Power BI, or similar platforms.
Demonstrated ability to work independently while managing multiple priorities and deadlines.
Preferred Qualifications
Bachelor’s or Master’s degree in Business, Marketing, Data Analytics, Economics, or related field.
Experience collaborating with cross-functional teams including Product, Sales, and Marketing.
Strong project management skills with the ability to juggle multiple projects and stakeholders.
Required profile
Experience
Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.