Offer summary

Qualifications:

Up to 2 years of experience in Meta (Facebook) media buying is preferred., Familiarity with RSOC/Search Arbitrage media buying methods is a plus., Strong analytical skills and proficiency in Excel for performance tracking., Fluent in English, both written and spoken. .

Key responsabilities:

Create, monitor, and optimize media buying campaigns.

Develop engaging ad creatives to maximize performance.

Maintain direct contact with partners and ad platforms to improve results.

Test and optimize new traffic sources and marketing strategies.

PubPlus is a revenue attribution solution that helps publishers maximize content distribution spend, ad revenue, and user engagement. PubPlus seamlessly aggregates publisher's data into one easy-to-manage platform where ad revenue is attributed to the marketing spend, leveraging valuable insights in order to maximize growth and profit. With PubPlus, publishers can easily spot and halt underperforming content distribution campaigns and scale the profitable ones in order to maximize their ROI. Our mission is to empower publishers by providing them with insights most publications generally overlook. These insights allow them to make better business decisions and resume control of their full potential audience. We are a dedicated team of professionals, constantly exploring new ways to make the most out of content. PubPlus was acquired by ClearPier in May 2022 - https://www.calcalistech.com/ctechnews/article/s1txkpiwc

Job description

Description

Are you passionate about social media, digital marketing, and creative storytelling? Do you love analyzing trends, optimizing campaigns, and crafting engaging content? If so, we want you on our team!

As a Search Arbitrage Media Buyer, you will manage and optimize digital campaigns, track performance, and experiment with new

creatives to drive results.

Responsibilities:

· Create, monitor, and optimize media buying campaigns.

· Develop engaging ad creatives (text, images, videos) to maximize performance.

· Stay up to date with social media trends and implement best practices.

· Maintain direct contact with partners and ad platforms to improve campaign results.

· Test and optimize new traffic sources and marketing strategies.

· Work towards both performance goals (ROI, CTR) and brand engagement.