Digital Marketing & Web Content Specialist ZR_22219_JOB

This is a remote position.

Job Title: Digital Marketing & Web Content Specialist

Overview:

We are seeking a creative and tech-savvy Digital Marketing & Web Content Specialist to lead our online presence through compelling website design, SEO strategy, AI-driven content creation, and impactful digital marketing assets. This role is perfect for someone who thrives in both the analytical and creative space, using modern tools to drive brand visibility and engagement.

Key Responsibilities:

• Website Development & Management
  

  • Design, build, and maintain the company website using WordPress
    

  • Implement and manage on-page and off-page SEO strategies
    

  • Monitor website performance and user experience using analytics tools
    

• AI-Powered Social Media & Marketing
  

  • Use OpenAI tools (e.g., ChatGPT, DALL·E) to create engaging and on-brand content for social media and email marketing
    

  • Plan, schedule, and manage social media campaigns across multiple platforms
    

  • Analyze content performance and adapt strategies based on insights
    

• Graphic Design & Visual Content
  

  • Design visually appealing event flyers, social posts, and promotional materials
    

  • Use Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva for design work
    

  • Ensure consistent branding across all digital assets
    

• Event Marketing Support
  

  • Assist with marketing for upcoming events, workshops, and promotions
    

  • Design and distribute digital flyers and event graphics
    

Requirements

Required Skills & Tools:

• Proficiency in WordPress (design, updates, and SEO integration)
  

• Strong experience with Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  

• Comfortable with Canva for quick design needs
  

• Working knowledge of OpenAI tools (ChatGPT, DALL·E, etc.) for content creation
  

• Familiarity with social media management tools (e.g., Buffer, Hootsuite, Later)
  

• Basic understanding of email marketing platforms (e.g., Mailchimp, Constant Contact)
  

• Experience using Vimeo and YouTube for video publishing and content organization
  

• Proficiency with Notion for content planning or project coordination
  

• Strong communication and time management skills
  

Preferred Qualifications:

• 2+ years of experience in digital marketing, web content, or a related field
  

• Experience working in a fast-paced, multi-project environment
  

• Bonus: Knowledge of HTML/CSS, Google Analytics, or CRM tools