Performance Marketing Manager

Description

About the Role

We are looking to expand our marketing team with a highly skilled Performance Marketing Manager. This person will contribute to the strategy, execution, and optimization of our digital and paid social campaigns, with a strong focus on Account Based Marketing (ABM). If you are passionate about driving measurable results through ABM and digital channels, have a talent for audience segmentation, and excel at performance optimization, we want to talk to you!

About Us

Over the past few years Coro has received $175M in funding and is one of the fastest growing Cybersecurity companies in the world. The funding is primarily being used to enhance the Coro Cybersecurity SaaS platform and for additional headcount growth, as Coro continues to expand globally.   

Coro started in Tel-Aviv, Israel and is also headquartered in Chicago, IL with additional offices in New York, London, and remotely across the globe. As a global organization, Coro gives you the ability to work with people and teammates from around the world. 

Coro’s AI enabled Modular Cybersecurity Platform is the only one in the industry specifically designed to provide Mid-Market customers with scalable and affordable “enterprise grade” protection for all of their priority threat vectors.  

Responsibilities

• Digital Ads Management: Create, manage, and optimize performance-driven digital advertising campaigns across major ad platforms.
• Paid Social Management: Lead the strategy and execution of paid social media campaigns on platforms like LinkedIn, X (formerly Twitter), and Reddit, focusing on targeting specific accounts and personas in alignment with our ABM strategy.
• Collaboration on Ad Creation: Partner with the creative team to collaborate on ABM-ad concepts and visuals, ensuring alignment with audience needs and brand messaging.
• Audience Creation & Segmentation: Leverage ABM data insights to create and refine audience segments, ensuring campaigns are targeted for maximum impact and relevance.
• Performance Optimization: Continuously monitor, analyze, and optimize campaign performance through A/B testing, data-driven decisions, and key metrics such as ROI, CTR, and CVR.
• ABM Execution: Collaborate with sales and marketing teams to execute and optimize ABM campaigns aimed at high-value accounts, tailoring messaging and targeting to specific customer needs.

Skills and Experience

• 5+ years of experience in performance marketing with a focus on paid digital and social campaigns
• Extensive experience with Account Based Marketing (ABM) strategies, tools, and execution
• Expertise in managing campaigns on Google Ads, LinkedIn, and Reddit. StackAdapt and X are a plus.
• Proven experience in audience segmentation, A/B testing, and optimizing for performance metrics
• Ability to collaborate cross-functionally with creative, sales, and product teams
• Demonstrated ability to manage multiple projects and meet deadlines
• Experience in SaaS or cybersecurity marketing is a plus but not required

Job Benefits and How We Work

• Unlimited vacation days, Sick Days, and 10 Paid Holidays 
• Robust benefits package includes medical, dental, vision (80-90% company paid), HSA with contribution, FSA, 401k with company match, company paid STD & LTD, company paid life & AD&D, pet insurance and Paytient.  
• Essential Technology and Marketing  
• World class product   

Salary Range

The salary range for this role is $115,000 to $125,000, depending on experience.

What to Expect in the Interview Process:

• 30-minute phone interview with our Recruiting Team 
• 60-minute Zoom interview with the Hiring Manager
• 30-45-minute Zoom interview with our People Team 
• 30-minute zoom interview with Department Head

As job positions at Coro open and are publicly posted, we encourage all applicants who believe they have the qualifications and would be a good fit for the position to apply.  

Coro is an Equal Opportunity Employer. We embrace the value you can bring to our team through your commitment, skills and abilities, creativity, experience and diversity...not your skin color, sex, gender or otherwise. However you identify, if you’re passionate, good at what you do, feel aligned to Coro's mission, and feel you’re the right fit for an open position, we encourage you to apply.