Offer summary

Qualifications:

5+ years in performance marketing, growth strategy, or digital marketing experience., Strong knowledge of performance marketing KPIs and attribution models., Expertise in data analysis and customer journey mapping., Advanced communication and collaboration skills..

Key responsabilities:

Lead the development and execution of full-funnel, data-driven growth strategies tailored to client objectives.

Communicate strategic insights clearly to clients and internal stakeholders, ensuring alignment and trust.

Collaborate closely with cross-functional teams to direct unified strategic execution.

Regularly analyze performance data to identify and prioritize optimization and growth opportunities.

Job description

Do you have a knack for turning complex data into actionable strategies that drive meaningful growth? Tier 11 is searching for a Growth Strategist to be at the heart of our mission: helping purpose-driven businesses achieve their vision through strategic, data-driven marketing. In this pivotal role, you'll lead comprehensive growth strategies across two distinct marketing pods, each dedicated to serving a diverse client base. You'll be responsible for guiding and shaping strategic direction, working closely with cross-functional experts and Client Success Owners to co-create strategies that drive transformational results across the entire customer journey.

Key Details

Location: Remote (USA/Canada)
Employment Type: Full-time Employee
Reports to: VP Production
Department: Production
Timezone: USA

Benefits at Tier 11

Opportunities for professional growth within a rapidly scaling digital marketing agency
A dynamic, remote-first environment fostering autonomy and innovation
Work alongside elite talent driving the future of digital marketing.

Learn more:

Why Work for Tier 11

Joining Tier 11 means becoming part of a forward-thinking agency dedicated to pioneering digital marketing’s next evolution. We uniquely combine our Marketing Performance Indicators (MPIs) methodology, proprietary Tier 11 Data Suite™, and holistic Conversion Engine to ensure every marketing action directly contributes to real business outcomes. As a Growth Strategist, you'll be at the helm of designing comprehensive growth strategies, leveraging our cutting-edge technology that mitigates attribution loss, and orchestrating cross-functional teams. You’ll lead strategic initiatives across paid media, creative, organic, CRO, and analytics, collaborating closely with Client Success Owners and experts within two dedicated pods to co-create and drive strategies that deliver exceptional business results.

Why This Role Exists at Tier 11

The Growth Strategist is pivotal in connecting strategic insight with tactical execution across multiple marketing disciplines. By interpreting complex data through the lens of client business objectives, you will drive strategies that deliver measurable outcomes, continuously improving performance and fostering long-term client partnerships.

What You'll Do

Lead the development and execution of full-funnel, data-driven growth strategies tailored to client objectives.
Communicate strategic insights clearly to clients and internal stakeholders, ensuring alignment and trust.
Collaborate closely with Traffic, Creative, CRO, Email, Organic, and Data teams, directing unified strategic execution.
Implement and optimize Marketing Performance Indicators (MPIs), ensuring alignment with client goals.
Regularly analyze performance data to identify and prioritize optimization and growth opportunities.

Who You Are

Strategic thinker focused on business outcomes and full-funnel optimization.
Decisive, comfortable making informed decisions under uncertainty
Clear communicator, adept at translating complex data into actionable insights
Highly collaborative, able to align cross-functional teams effectively

Required Behaviors to Excel

Proactively champion data-driven decision-making across teams.
Consistently translate data insights into clear, strategic narratives.
Regularly identify and act upon optimization opportunities to enhance performance.

Required Skills

Strong knowledge of performance marketing KPIs and attribution models
Proven ability to translate business goals into actionable marketing strategies
Expertise in data analysis and customer journey mapping
Proficient with strategic tools and platforms such as Wicked Reports, Databox, and Google Sheets
Advanced communication and collaboration skills

Required Experience

5+ years in performance marketing, growth strategy, or digital marketing
Hands-on experience managing multi-channel digital marketing strategies
Proven track record of cross-functional collaboration with creative, media, CRO, and data teams
Client-facing experience with demonstrated success in strategic client communication

Ready to strategically drive real business growth and redefine what's possible in digital marketing? Join Tier 11 as a Growth Strategist and help purpose-driven businesses achieve their vision.

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