Offer summary

Qualifications:

Degree or diploma in art direction or related field with competent visual skills., Degree or diploma in copywriting or related field such as communication or literature., Minimum of six years experience in art directing or copywriting, preferably in an advertising agency., Strong conceptual ability with a portfolio showcasing both ATL and digital work. .

Key responsabilities:

Produce original concepts and copy in response to creative briefs.

Drive clear messaging for TTL campaigns and ensure team integration with other disciplines.

Lead brainstorming sessions and oversee the art direction of copy across multiple channels.

Present ideas to clients and participate in pitches for new business.

Job description

Key purpose:

The company is looking for a talented senior copywriter and art director winning team! This team needs to be comfortable working
across disciplines. They are looking for a fully integrated team to bring their highly conceptual thinking to the studio. This is an
opportunity for talented creatives who are driven to create award-winning work.

Duties and responsibilities:

To produce and craft original and usable concepts and copy in response to creative briefs.
Drive and write clear and concise messaging for TTL campaigns with words that will inform and engage target audiences.
Work with other disciplines (strategists, media, accounts, etc.) to ensure cohesive team integration and alignment with
broader business objectives.
Work with copywriters/strategists/digital to interpret briefs and deliver fresh ideas.
Lead brainstorms and conceptualisation.
Lead in the crafting and art direction of copy for ideas across multiple channels.
Take work from concept to final execution within deadlines.
Present completed ideas to clients/team members.
Stay on top of all trends and maintain best practices.
Be able to mock-up creative ideas and define the overall aesthetic of campaigns.
Ability to attend client briefings, compile presentations and present to clients.
Participate in pitches for new business.

Qualifications and experience:

Degree or diploma/experience in art direction (Or a degree in communication/design/fine art etc. that shows
competent visual skills)
Degree or diploma/experience in copywriting (or a degree in communication/literature/linguistics etc)
Minimum years experience: six+ years in art directing/copywriting.
Integrated experience (ATL and digital) a must!
Strong conceptual ability and solid design/writing skills with a portfolio that demonstrates strong ATL and digital.
Award-winning portfolios are a plus.
Awards list a plus.
Advertising agency experience a must.
Must have strong conceptual skills.
FMCG background is an added advantage.
The consistent ability to produce and confidently communicate fresh ideas, copy, and visual concepts.
Acute observation and an eye for detail.
MS Word
MS PowerPoint or Keynote
MS Outlook
Chase/Workbook
InDesign, Photoshop, Illustrator