Offer summary

Qualifications:

Bachelor's degree required, advanced degree preferred., Minimum five years' experience in a deadline-driven writing environment., Strong expertise in digital copywriting and creating narratives for customer engagement., Exceptional interpersonal skills and ability to collaborate effectively with teams..

Key responsabilities:

Develop copy for digital products and customer experiences in collaboration with product and design teams.

Create experience strategies that engage key audiences and deepen customer relationships.

Ensure consistency of voice across all platforms and refine content based on performance metrics.

Write instructional copy for transactional systems while adhering to ADA/WCAG requirements.

Job description

Job Description: UX Writer – Experience Design

Every. Word. Counts. You know that's true, and that's why we want to meet you.

Seeking a UX Writer, Digital Content, within its Experience Design team . This team is based in Newark, NJ.

We're looking for a writer who can make UX feel EZ. Someone who knows when to give clear, concise direction that inspires action, but can also engage any user in a friendly conversation – even about complicated financial topics – with easy-to-understand, approachable language. A writer who knows when to be nurturing and when to be direct. A writer who can help us establish the unique voice for us as we build out a suite of digital customer experiences.

You must be able to deliver clean and powerful copy across multiple deadlines and initiatives, work well with others, be passionate about the smallest projects, and be driven by business outcomes and not just hosannas of colleagues who 'love your stuff.'

Of course, since we're building out new design and UX disciplines and processes, rolling with the punches is important. But you'll also have the opportunity to build and shape a whole new way of helping people genuinely understand their finances and the solutions that can help them meet their most important goals.

As you interface with Prudential leadership across our business units and marketing, product and tech teams, you will be motivated, dynamic and passionate, someone who leads by example in our hallways and whiteboard sessions and takes feedback in stride.

You'll be part of an organization developing digitally centric customer engagement and service platforms with and for several business units including group insurance, investments, asset management, life insurance and annuities. We're proud of our agile environment and how it motivates all of us to expand our skills, test our creative boundaries and share new ideas.

Key responsibilities:

Develop copy for digital products and customer experiences, partnering with product, design and business strategy teams
Help to develop experience strategy that shows understanding of our key audiences and the best way to engage them based on where they are in their journey (how content will deepen relationships with customers and prospects and inspire action)
Form a deep understanding of overall business objectives and the ability to translate that understanding to effective copy development
Partner with other members of the organization to understand how experiences are performing and use that information to refine future deliverables
Drive consistency of voice across all platforms and content
Deliver outputs that include products and experiences, tools, logged-on customer account experiences, and more
Develop instructional copy for transactional systems
Write with an understanding of ADA/WCAG requirements for copy and content, driving the creation of assets to deliver on those requirements

Experience required:

Minimum five years' experience writing in a deadline-driven environment
Demonstrative knowledge of modern digital copy and content – developing narratives to build customer and prospect relationships
Proven ability to write, edit and proof copy on a variety of topics across multiple content formats
Strong expertise in conceiving narratives for end-to-end digital experiences and writing tight, action-oriented, jargon-free copy
Exceptional interpersonal and organizational skills that show an ability to play well with others, as well as an outcome- and process-driven mindset
Experience, such as on a financial or tech account, that required communicating often complicated activities and concepts in a very human way
Bachelor's degree required, advanced degree a strong advantage

All candidates are required to submit writing samples as well as digital experiences you were involved in developing. For each submission, please include a brief summary of the following: 1) intended outcome; 2) underlying assumptions about the project and target audience; 3) results.

Final candidates are required to produce a copy deck on a sample flow provided by UX Writing Manager.

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