Content Manager

Job Description

As the Content Manager, you will be central to crafting and refining how Tailscale tells our stories to both technical and broader audiences. If you excel at turning complex technical concepts into engaging, clear, and impactful content, this is the role for you. As part of the Brand Awareness Team, you'll collaborate closely with our communications, product, marketing, and engineering teams to develop narratives, amplify product launches, and showcase our expertise in networking and cybersecurity. Approximately 70% of your role will involve content creation and editing, while the remaining 30% will involve content ideation, planning, and cross-team collaboration.

Your work will ensure Tailscale’s messaging consistently resonates with our diverse audience, from developers to decision-makers, and supports our values of transparency, innovation, and simplicity. Over time, you will come to know the Tailscale brand intimately, and be a custodian of high-quality content and editorial excellence.

Key Responsibilities

• Content Creation and Editing: Write, edit, and refine high-quality content for blogs, social media, newsletters, product announcements, and technical documentation such as whitepapers, research studies and other reports, collaborating with other writers and ensuring clarity, accuracy, and consistency.
• Content Strategy: Collaborate with communications, marketing, and product teams to develop strategic content plans that amplify key messages and align with product direction.
• Technical Storytelling: Partner closely with engineering and product teams to identify and surface compelling technical stories that highlight Tailscale’s unique strengths and innovation.
• Cross-functional Collaboration: Work across teams — including PR, engineering, product, and community — to maintain consistency, accuracy, and alignment of messaging.
• Social Media Support: Occasionally publish and manage social media content to extend the reach of our stories and announcements. This may include video features on our Youtube channel too.
• Performance Analysis: Monitor content performance, gather feedback, and continuously optimize content strategies for improved impact and engagement.

What We Are Looking For

• Proven Expertise: Minimum 3 years of experience in content editing, writing, or communications, ideally within a developer-focused or technology organization.
• Exceptional Writing Skills: Ability to craft engaging, accurate, and concise content tailored to both technical and general audiences.
• Technical Aptitude: Comfortable working with technical subject matter; ability to distill complex concepts into accessible content.
• Collaborative Spirit: Proven ability to effectively collaborate with cross-functional teams to achieve shared goals.
• Detail-Oriented: Exceptional attention to detail with the ability to manage multiple projects and deadlines simultaneously.
• Self-Starter: Proactive, independent, and eager to identify new content opportunities aligned with company priorities.
• A Tailscale advocate: While we don’t expect the ideal candidate to know Tailscale inside and out, we are looking for people who have used Tailscale to some capacity, and understand how it works

Nice if You Have

• Experience working in a fully remote or distributed organization.
• Familiarity with cybersecurity, networking, SaaS, or related technologies.
• Track record of creating impactful content during periods of rapid growth or change.
• A background in technology journalism may also be a benefit in this role.

As a company, we strive to maintain fair and equitable compensation practices within our team across all roles and all levels. Tailscale's compensation package includes base salary, equity, and comprehensive benefits. The salary range displayed on each job posting represents the target range for a new hire's base salary. Individual offers may vary based on experience and skill set.