Trade Marketing Manager II

Job Description

Trade Marketing Manager II, Duracell Industrial Operations Inc., Chicago, IL. Develop new brand launch strategies. Coordinate with agency of marketing assets needed to support North America Business to Business aftermarket customers to include bilingual assets. Agency coordination for trade shows. Participate in trade shows, market research, networking events with industry experts and strategy meetings with customers. Drive sustainable growth of revenue and operating income in the U.S. Aftermarket segment and assist in development of marketing strategies for Insite’s new brand. Leverage product quality and performance to strengthen brand equity in line with company’s strategy and guidelines. Collaborate with various stakeholders including agency and Procell Global Marketing with a focus on key decision makers and influencers. Foster relations with internal support team to meet customers’ ongoing and changing needs. Measure ROI for customer investment and recommend changes and financial forecasting.

40 hrs/week, Mon-Fri, 8:30 a.m. - 5:30 p.m. $99,000/yr.

Qualifications

MINIMUM REQUIREMENTS:

Bachelor’s degree or foreign equivalent degree in Communication, Marketing, or a related field, and two (2) years of related work experience.

Must have two (2) years of experience with/in:

• Developing and delivering B2B initiatives and assets which include innovative marketing plans, new products, programs and integration to customer shelf, display, feature, catalogue, or e-catalogue;
• Principles and methods for showing, promoting, and selling products and services;
• Working as part of a geographically dispersed team;
• Social/ Digital experience (CPG media planning);
• Collaborating with customer CPG eCom;
• Developing creative strategies; and
• Marketing tool such as Google Analytics
  
  

100% telecommuting permitted.

40% domestic travel required.

To apply, email resume to Kiki Kouris, kouris.k@duracell.com and reference IL0160.

About Us

Duracell is the world’s leading manufacturer and marketer of high-performance alkaline batteries, complemented by a portfolio of high quality, market leading specialty, rechargeable and professional batteries. Duracell’s products power numerous critical professional devices across the globe such as heart rate monitors, defibrillators, telemetry devices, smoke detectors, fire alarms, automated valves and security systems. As the leader in the professional power category, Duracell has a rich history of innovation, continuously introducing batteries that are smaller, thinner, with more energy and longer lasting than competitive brands. Since March 2016, Duracell has found its permanent home within Berkshire Hathaway (ranked #4 World's Most Admired Companies by Fortune Magazine and #3 in the Fortune 500), and will continue to focus on sustainable growth, industry-leading innovation while creating long-term value for our customers and consumers. At Duracell, integrity, end-to-end accountability across all levels, fast decision-making and a “can do” attitude is highly valued.