Sales Development Specialist

Hey 👋 I’m Emily, Director of Growth Marketing at Pinpoint.

We’re a high-growth, bootstrapped HR tech start-up building and selling software that helps in-house recruitment teams attract, hire, and onboard the right talent. Today, we have a strong foundation in place, with a mature product, rapid growth, strong product-market fit, and happy customers.

In 2025, we’re scaling our growth playbook, and we need a Sales Development Specialist to help make it happen. You’ll be a key player in our growth function, working alongside a UK-based teammate and connecting the dots between demand generation and outbound in the US market.

The fine print (but way more exciting):

• This role sits within the growth marketing function but works closely with events, partnerships, revops, and sales.
• This is a remote role for someone based in EST or CST—occasional in-person meetups and attendance at US industry events required.
• Our values define how we work. If they resonate with you, we’d love to meet you.
• We are looking for a problem solver—someone who thrives on experimentation, learns from mistakes, and gets things done efficiently.
• You’ll have plenty of support, but we need someone who takes ownership. Being proactive is a must.

About the Role:

• Create and run high-quality outbound sequences, targeting prospects from our US Strategic Account Mapping (SAM) list via LinkedIn, email, calls, and other channels.
• Develop deep AE-level product knowledge so you can personalize messaging and align your growth with the business trajectory.
• Understand our customers inside out—adjust messaging and tactics, using multi-threading strategies for enterprise accounts.
• Represent Pinpoint at US industry events, identifying leads, managing the stand, and owning pre- and post-event prospecting to maximize ROI.
• Collaborate across teams to execute growth sprints and outbound campaigns, helping build outbound playbooks for the US market.
• Assist in building enrichment and outreach workflows in tools like Clay, working with RevOps to refine segment-specific strategies.
• Contribute to revenue goals by generating deals that help Marketing & Sales hit pipeline and revenue targets.

Tech Stack: Hubspot, Clay, LinkedIn, HeyReach, Gong, Notion

About You:

• 1–2 years in a similar role, with a willingness to expand your expertise.
• Confident engaging with prospects across in-person, phone, and digital channels.
• Thrive in outbound sales—you handle objections, adapt quickly, and find creative ways to break through.
• Skilled at writing personalized, engaging outreach messages—no generic B2B fluff.
• Proven track record of bringing our core values to life in your work.
• Based in EST or CST in the US.
• Highly organized, proactive, and results-driven.
• Excited to join a small, ambitious, multi-skilled growth team, collaborating across functions and reporting into marketing.
• Open to traveling up to 10% of the time.