Job description

American farmers have made tremendous technology advancements through hardware improvements and investments in precision agriculture. However, when it comes to the back-office, most farms are decades behind, relying on spreadsheets, filing cabinets, and decades-old on-prem software to recruit, manage, and pay their workforce. Seso is addressing this problem by modernizing the back-office for the farm.

Our mission is to build the premier platform for agribusiness to hire and manage their workforce and improve the lives of agricultural workers. We are addressing American farmers’ biggest pain point - access to qualified labor - through a software-enabled labor solution that automates the H-2A visa. Our comprehensive HR platform streamlines and automates the hiring process for farms and seamlessly integrates their efforts across recruitment, onboarding, payroll, and insurance while providing workers access to financial services for the first time.

Seso has raised over $60M from Tier I investors including Index, Founders Fund, and Mary Meeker at Bond, and has been recognized with awards including Forbes Rising Stars and Andreessen Horowitz's American Dynamism 50.

About the Role

Seso is seeking a creative, strategic Content Marketing Manager to develop content that positions Seso as an industry thought leader, drives brand awareness, and supports demand generation efforts. This role will partner closely with marketing, sales, product, and legal teams to create and optimize high-quality content tailored to agribusiness buyers and ensure distribution in the right channels.

This role is a remote contract position with a flexible workload (approximately 10-20 hours/week), with the potential to transition to full-time employment based on performance and business needs.

Key Responsibilities

Build and manage a content calendar aligned to business goals, based on ag labor industry trends, regulatory guidance, product updates, and customer stories
Create compelling, high-quality content, including but not limited to email nurtures, blogs, short-form videos, social media posts, webinars, and whitepapers
Collaborate with internal subject matter experts to ensure content is accurate, timely, on-brand, and audience-relevant
Leverage SEO tools to optimize content across all marketing surfaces
Own distribution across multiple channels, including email, social media, website, paid media campaigns, and partner outlets, and identify new channels for distribution
Track and analyze content performance to iterate quickly based on learnings
Monitor competitor content and emerging tools and tactics to uplevel our own strategy

Requirements:

4+ years of content and/or digital marketing experience, ideally in B2B SaaS, HR tech, agriculture, or communications
Excellent writing, editing, and synthesis: Ability to distill complex technical topics into engaging persona-relevant content
Demonstrated versatility across diverse storytelling methods and media
Proficiency with SEO principles and tools
Experimental, data-driven, performance mindset: Fail fast, learn quickly, iterate based on results
Highly organized, proactive, and able to manage multiple projects independently in a fast-paced, remote work environment
Cross-functional collaboration: Skilled in partnering with a diverse array of internal and external stakeholders across marketing, sales, product, and legal

Nice-to-have

Experience in:

Video content
Demand generation

Diversity is more than a commitment at Seso, it is the foundation of what we do. We pride ourselves on building the premier platform that serves agribusiness and improves the lives of agricultural workers. We believe in diversity of race, gender, sexual orientation, age, religion, ethnicity, national origin and all the other fascinating characteristics that make us all feel welcome.

Required profile