Regional Sales Executive

Build and maintain effective relationships with Producers and Consultants to meet target marketing plans for new and renewal business.  

Oversee the entire sales cycle for assigned agencies, including managing appointment contracts, new sales and renewals, resolving customer concerns and issues promptly, with the addition of upselling ancillary opportunities.  

Develop, implement, and present sales and retention strategies to Producers/Consultants that focus on BCBSNC key strengths and differentiators to help close sales and maximize membership growth. 

Manage and provides oversight related to CMS compliance and industry trends.

Maintain current, accurate, and in-depth knowledge of corporate policies and procedures relative to benefits, rating, claims, billing, e-commerce tools, service capabilities and overall industry knowledge. 

Manage producer expectations through a consultative relationship approach.

Collaborate and negotiate with internal and external partners to find solutions that meet the agent and customer’s needs.

Keep abreast of market trends, activities and products of competitors and the economy.  Plan sales strategies which reflect knowledge of all forces affecting the marketing of health care insurance.

Track sales performance, prepare detailed reports on agency status, and identify areas for improvement.

Collaborate and work closely with internal teams such as marketing, customer service, and product development to enhance agency and customer needs.  

Ensure proper, timely and accurate response to inquiries, and timely and accurate submission of internal reports. 

Make recommendations and suggestions for product and procedural additions/changes when deemed necessary to achieve sales and service goals and objectives.

Use all available approved marketing strategies to increase BCBSNC membership in assigned territory.  This includes the review and approval of ads as requested. 

Conduct agent meetings which includes preparing meeting material, reports and presenting to groups of agents. 

Responsible for representing BCBSNC and project the corporate image to Producers/Consultants and decision makers, anticipate needs and reactions of both.  Explain corporate policy and its efforts to contain rates through health care cost containment, utilization review, etc. 

Responsible for analyzing territory to determine appropriate number of producing agents to achieve sales and retention objectives.  

Manage time and territory effectively; providing assistance to Regional Sales Manager and assisting to resolve sales related issues. 

Provide producer training on BCBSNC products and services. 

Assist in developing marketing strategies for agencies that ensures they meet CMS Federal compliance guidelines. 

Make recommendations and suggestions for product and procedural additions/changes when deemed necessary to achieve sales and service goals and objectives. 

Maintain relationships with existing agent force while identifying new opportunities for growth in the territory.