Assistant Manager, SEO

Description

TITLE Assistant Manager, SEO  
DEPARTMENT Earned Media 
DIVISION NP Digital - Malaysia   
LOCATION Hybrid - Malaysia   

ABOUT OUR COMPANY    

NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025. 

NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization.   

NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.   

SearchGuru, a division of NP Digital, provides search marketing services in Malaysia, Singapore and Hong Kong with over 130 marketing experts, arguably making it the largest performance marketing agency in Southeast Asia, working with the top brands. 

Our strength comes from our diverse specialists who go above and beyond to execute effective strategies that marry creative and media. We are SearchGuru because we’re searching for knowledge — knowledge that allows us to be better performance marketers to benefit our clients. 

ABOUT THE OPPORTUNITY    

SEO Assistant Manager will work with Account teams, Creative teams, and Performance Marketing Specialists to drive not only daily account responsibilities associated with Google Search Console, Bing Webmaster Tools, and Google Analytics, and using third-party SEO tools such as Yoast, SEMRush, and Screaming Frog, but important business outcomes for SearchGuru clients.    

ABOUT THE RESPONSIBILITIES    

Reporting to the SEO Director, the SEO Assistant Manager will be responsible for determining and executing best in class SEO strategies, perform SEO audits and drive the implementation roadmap of on-page, technical & off-page optimisation, to drive key business outcomes for clients.    

Responsibilities include but are not limited to:   

• Handle high-complexity website conditions (i.e. Google penalty, hacked, multi-country, e-commerce, multilingual, technical and heavily complicated sites). 
• Collaborate & lead challenging client's requests professionally. 
• Able to customize a unique plan that caters to different conditions. 
• Train junior and senior SEO Specialists and work diligently to improve specialists' work quality. 
• To coordinate with Managers in achieving department goals based on SWOT analysis. 
• Assist in resource planning (manpower + project cost) internally and externally. 
• Create SEO proposals to support sales pitching. 
• Govern the department functions and help to push for growth aligned with internal KPIs. 
• Constantly generate sustainable unique values & competitive advantage to the department. 
• Envision new possibilities to increase SEO Department revenue (i.e. initiate branding activities, commercialize existing/new products) 

ABOUT YOU 

• At least 4 years of leadership, consultative, SEO execution experience in an agency or corporate setting. 
• Has proven SEO track record for accounts handled. 
• Experienced in handling different types of clients, niches, and internal team issues.  
• Passion for building long lasting client relationships across various industries and verticals. 
• Strong analytical skills, with a data driven approach.  
• Ability to extract trends and insights from complex data sets.  
• Understanding of business-related concepts and the interrelationship between key metrics. 
• Ability to commute daily to Mid Valley Office (post-pandemic) and is effective and comfortable to support Work-From-Home mode. 
• Excellent command of spoken and written English. 

ABOUT YOUR GROWTH   

As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.   

ABOUT OUR BENEFITS  

• Competitive remuneration, performance incentives and substantial perks, including wellbeing benefits (gym membership, Spotify subscription, health checks, etc.)  
• Comprehensive outpatient & medical benefits on top of great insurance coverage  
• Extensive annual leave entitlement (Birthday, marriage, maternity, paternity, paid sabbatical leave)  
• Positive and supportive leadership  
• A work culture that drives teamwork and collaboration  
• Hybrid and flexible working arrangements  
• Unbiased work culture from top to bottom to encourage and push you to #DreamBig  
• Fun employee engagement activities & parties, annual dinners and company trips  
• Strategic office location that’s easily accessible by public transportation  
• Work among experts and specialists in a company with years of experience in the industry and has won multiple awards  

ABOUT OUR CULTURE   

We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:  

Think Big   
“Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.   

Own It   
“Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.  

Have Fun   
“Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.   

NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.