Media Buyer - (HR30721DSN)

Job Title: Media Buyer
Location: Remote (PST Time zone)
Salary Range: up to 2800 USD

Work Schedule: Monday - Friday, 9:00 AM to 5:00 PM (PST)

NOTE: INDEPENDENT CONTRACTOR POSITION

Company Overview:

Sagan is an exclusive membership community for top executives, founders, and CEOs seeking to hire and maximize the impact of international talent. We bridge the gap between global talent and US-based businesses, connecting candidates from vibrant regions like Latin America, the Philippines, India, Pakistan, Bangladesh, and Africa with leading American companies. Discover a world of career possibilities with Sagan.

About the Company:

Our private label brand on Amazon is a fast-growing, innovative leader in the supplements niche. Specializing in high-performance, data-driven digital marketing.

Position Overview:

We are looking for a highly skilled direct response Media Buyer with deep expertise in Facebook Ads to join our team. While Facebook will be your primary focus, you will also play a pivotal role in scaling campaigns across platforms like TikTok and Google. This is the ideal role for a strategic leader with a passion for managing cross-platform campaigns and crafting high-converting copy.

Key Responsibilities:

Facebook Ad Campaign Management:

• Lead the planning, launching, managing, and optimizing of Facebook ad campaigns, ensuring a strong focus on ROAS and profitability.

Multi-Platform Media Buying:

• Oversee and optimize campaigns on TikTok, Google, and emerging platforms, maintaining a performance-driven approach to ROI.

Direct Response Copywriting:

• Create high-conversion copy for ads, funnels, landing pages, advertorials, and video sales letters (VSLs) to maintain a consistent and compelling message across channels.

Strategic Funnel Development:

• Design and execute effective sales funnel strategies, leveraging A/B testing, Conversion Rate Optimization (CRO), and other data-driven methods to improve performance.

Team Leadership

• Hire, train, and manage a team of specialists to expand advertising efforts across multiple platforms.

Testing & Optimization:

• Conduct ongoing A/B testing of creatives, landing pages, and funnels to enhance conversions and maximize ROI.

Leadership & Initiative:

• Set performance goals, manage advertising budgets, and monitor key performance metrics, with an emphasis on Facebook Ads.

Budget & ROAS Management:

• Track and optimize ad spend across platforms, ensuring efficient use of budgets while achieving ROAS targets.

Requirements:

• At least 2+ years of experience managing high-performance Facebook ad campaigns, with a proven record of exceeding ROAS goals.
• Strong knowledge and experience in media buying across TikTok, Google, and other advertising platforms.
• Demonstrated ability to write persuasive, high-converting ad copy across various platforms and formats.
• Expertise in funnel creation, CRO, A/B testing, and crafting high-performing advertorials and VSLs.
• A proven track record of driving revenue growth, improving ROAS, and scaling digital campaigns across platforms.
• Experience managing a team and leading multi-platform media buying initiatives.
• Background in the supplements or telehealth industry is a plus but not required.
• Ability to manage multiple platforms independently and deliver results with minimal supervision.
• Must be available to work in the PST time zone.

Benefits:

• Competitive salary with performance-based bonuses tied to growth metrics.
• Opportunity to manage and scale impactful campaigns across digital platforms.
• A collaborative, fast-paced, and results-oriented team environment.
• Significant career growth and advancement opportunities

Please note: To ensure prompt processing of your application, we kindly request that you submit your resume and an introductory video in English format.