Strategy Internship - Competitor Analysis & Value Proposition Validation

About Fixico

We are Fixico, a fast-growing car damage repair marketplace, backed by world-class Silicon Valley-based investors, and scaling up rapidly throughout Europe. Trusted by fleet owners, leasing, rental, and insurance companies. Fixico has managed hundreds of thousands of repairs for companies ranging from the world's biggest brands to local players.

Fixico is on a constant upward trajectory and rapidly expanding throughout Europe.  We are seeking a proactive and detail-oriented research student to join our team. The ideal candidate will contribute to our strategic goals by conducting comprehensive market and competitor research. This role is perfect for someone who is analytical, enjoys data collection and trend analysis, and is keen to support impactful business decisions.

Internship Overview

We’re seeking a motivated Strategy Intern to join our team to analyse our competitive landscape and validate our unique value proposition. You will conduct in-depth market research, identifying key competitors, their strategies, and market positioning. Additionally, you will design and execute research to evaluate Fixico’s added value compared to market standards, providing critical insights that will help us refine our offering and strengthen our market position.

• Location: Remote or Amsterdam, Netherlands  

• Duration: 3-6 months 

• Hours a week: 32-40

• Start Date: Preferably January  

Responsibilities

• Competitor Analysis

  • Analyse competitors’ strengths, weaknesses, and unique selling points (USPs) in our Dutch, Belgian and German market, as well as exploring international players

  • Track competitors' offerings, pricing models, customer acquisition strategies, and technological advancements

  • Compare and benchmark Fixico’s offerings against competitors, identifying areas where we excel and where we can improve
    

• Value Proposition Validation

  • Develop and execute research initiatives to measure Fixico's added value compared to industry standards

  • Conduct interviews and surveys with customers and repairers to gather insights on Fixico's service effectiveness and perceived value

  • Synthesise findings into reports with actionable recommendations to support Fixico's positioning and product development strategies

  • Present key insights, trends, and recommendations to the Fixico leadership team, providing data-driven support for strategic decisions