GAI seeks a skilled, highly motivated, results-driven Assistant Marketing Manager to join our dynamic Power and Energy Marketing Team. This challenging and rewarding position will include providing guidance, leadership, and support to Business Sector, Division, and Group leaders in the development and implementation of various internal and external business development, marketing, proposal, and strategic planning efforts.
The successful candidate will be located near GAI's Pittsburgh, PA; Orlando, FL; Louisville, KY; or Green Bay, WI offices. A hybrid or in-office work location is a viable option, and this position is eligible for a sign-on bonus. A remote position will be considered for the right candidate that is located within a reasonable distance to one of the above offices.
Our ideal candidate is passionate about pursuit success, process improvement, and committed to proposal excellence. If you also have excellent organizational and communication skills, perform well under deadlines, are a detail-oriented team player, and, most importantly, have a positive, client-first attitude, we want to hear from you!
Join GAI and make your mark where exceptional professionals can work, learn, lead, and achieve.
Essential Duties and Responsibilities:
- Provides guidance, leadership, and support to Business Sector, Division, and/or Group leaders in the development and implementation of various internal and external business development, marketing, proposal, and strategic planning efforts.
- Supports the identification of quality clients and tracking of leads and opportunities.
- Leads the creation of materials to support business development efforts such as brochures, leave behinds, presentations, qualification packages, etc.
- Supports go/no-go decisions on clients and pursuits.
- Leads the completion of responses to RFPs/RFQs/RFIs/EOIs/etc.
- Supports the development of strategic partnerships to align with pursuit, client, and business plan objectives (subconsultants, contractors, local officials, and other strategic partners).
- Provides guidance and support in the identification of marketing activities to support pursuit, client, and business plan objectives and leads the implementation of these activities including but not limited to advertising, conferences, events, sponsorships, design award submittals, speaker proposal/presentations, website and social media content, articles, brochures, service briefs, project profiles, content development, etc.
- Maintains data per established processes.
- Leads or supports special projects.
- Leads or supports strategic planning, procedural, and operational initiatives for the P&E Marketing Team.
- Mentors and coaches colleagues.
Competencies:
- Proficiency with Microsoft Word, Excel, Outlook, and PowerPoint.
- Proficiency with Adobe Creative Suite.
- Deltek Vision (or similar database programs) experience is a plus.
- Competent proofreading and editing skills.
- Ability to use templates.
- Ability to design new content/graphics is a plus.
- Excellent communication and organizational skills.
- Ability to build collaborative relationships.
- Ability to document and process information quickly and accurately, with strong attention to detail.
- Ability to identify and seek needed information/research skills.
- Flexible and able to balance priorities and manage multiple tasks simultaneously within tight schedules.
- Ability to work both independently and as part of a team.
- Ability to work flexible hours, including nights and weekends, on a limited basis, to meet proposal deadlines
Travel Requirement
- Light, local travel is required (up to 20%). Occasional out-of-state travel may be required (less than 5%).
General Characteristics
- Leads the development and implementation of various complex internal and external marketing, proposal, and business development support activities with little input and minor revisions from senior staff and colleagues.
- Applies advanced skills and fundamental knowledge of the AEC industry and marketing practices.
- Follows processes, procedures, and record keeping and Quality Management System (QMS) protocols.
- Maintains and protects client and GAI proprietary and confidential information.
- Demonstrates critical thinking skills and the ability to analyze and resolve complex problems with limited guidance.
- Maintains and reinforces a culture of safety and integrates safe practices into all aspects of daily operations.
- Recommends and leads the development of innovative strategies to enhance productivity and efficiency.
- Assists Task Managers (TMs) or Project Managers (PMs) with aspects of projects.
- If assigned as direct supervisor: skilled at mentoring; decision making and conflict resolution; delegate tasks effectively; demonstrate responsibility and leadership skills; role model for others to follow.
- Completes complex marketing projects and initiatives with limited guidance.
- Strategic thinking and alignment: Manager must understand broader organizational strategies and goals to effectively guide their actions in all operational aspects.
- Change leadership: Manager plays an important role enacting top-level changes across operational divisions as supporters of change.
Minimum Years of Experience
Education
- Bachelor's Degree or equivalent* in marketing, graphic design, writing, business, or similar field of study preferred
Certification/Licensure
Technical Responsibilities
Leads complex marketing activities across one or more of the following areas:
- Proposals/Qualifications
- Presentations/Meeting Logistics
- Marketing Materials Development & Maintenance: handouts, project profiles, resumes, service summaries, brochures, etc.
- Business Development Activities: Conferences, sponsorships, client events, advertising, initiatives, awards, opportunities tracking, vendor registrations, research, website/social media content, etc.
- Writing: Preparing marketing and technical content/proofreading to ensure continuity and compliance with legal, marketing, and technical specifications.
- Graphic Design: Design of custom graphics to visually convey complex ideas.
- Data Management: Supporting the entry and maintenance of data in GAI’s CRM.
- Public Outreach Support
- Special Projects: Assist in carrying out other programs and special projects as identified.
- Internal group initiatives.
- If assigned as direct supervisor: manage and lead employees; mentor and motivate; communicate (including listening); be available to employees; regular performance feedback; enforce GAI policy and disseminate internal announcements; foster teamwork and provide regular overall feedback to staff members; recruiting and retaining staff; developing staff skills and empowering them as problem-solvers boosts innovation and productivity; oversee learning, coaching, and career progression.
- May begin to provide oversight and coordination of project tasks; reviews project documents; carries out complex assignments
Project and Task Management
- Responsible for personal task management and adherence to deadlines and scope.
- Works as part of a team and coordinates work with others.
- Strengthens internal client relationships and knowledge.
- Plans and coordinates detailed aspects of assigned projects.
- Assigns tasks to other staff as needed.
- Understands project delivery uncertainties and uses risk management principles to address them.
- Reviews operational procedures to monitor compliance with applicable policies and performance measures.
- May become specialized within a specific discipline.
- Beginning to show capabilities in managing project tasks.
Management Responsibility
- Receives administrative supervision with assignments given in terms of broad general objectives and limits.
- Mentors junior staff by providing guidance, explaining responsibilities, and reviewing work products.
- Generates well written and technically sound marketing documents with little assistance and requiring minor edits.
- Serves as a peer advisor/reviewer.
- Begins to show capabilities in serving as task manager on small to medium tasks requiring specialized technical expertise; maintains GAI's procedures and protocols; provides oversight and responsibility for preparing scopes, budgets, and schedules for specific tasks of overall projects; may begin to manage existing client relationships; assists with supervision of staff to complete their assigned tasks; assisting with all aspects of financials on projects; learns financials.
- If assigned as a direct supervisor, manage staff with a focus on supporting career path and technical growth; monitor employee performance; inspire and encourage employees to perform their best; assigning and supervising specific work tasks; well-being fostering; Manager shapes day-to-day.
- Allocating resources within a team, department, group, or division.
- Reporting issues and performance to next level of management.
Communication Skills
- Possess advanced oral and written communication skills. Identifies and acknowledges principles of teamwork and leadership
- Highly organized, creative, and detail oriented.
- Ability to multi-task and prioritize work.
- Interacts well with internal project team members, Project Managers, and various Department Managerial Staff.
- Interacts with clients and external parties with limited oversight.
- Performs well with client and other external communications.
- Takes initiative and proactively anticipates tasks.
- If assigned as direct supervisor: communication (focusing on listening) skills; interacts with employees and various managerial staff regarding employee performance, hiring, and coordination with HR on performance issues of staff; merit increases; keep employees informed of company news and policy changes.
- If serving as a task manager, effectively interacts with clients on technical issues at regular project meetings.
Why GAI?
At GAI, exceptional people have an exceptional place to work, grow, lead, and achieve. Explore an array of opportunities in locations across the U.S. and join accomplished colleagues in tackling challenging projects for a range of markets. Enjoy comprehensive benefits and feel good about being part of a collaborative team that’s committed to supporting the communities we serve. Join GAI and distinguish yourself in a company poised for unlimited growth.
GAI Consultants, Inc. is committed to diversity, equity, and inclusion through fostering a workforce that represents different communities, cultures, and viewpoints. We will continue to build mutual trust and respect where employees are empowered to share their diverse perspectives, experiences, and ideas.
Benefits To Working at GAI Include:
- Competitive salary - GAI is committed to paying market-based salaries
- Comprehensive benefits package including medical, vision, dental, company paid Long Term Disability, and Short-Term Disability (benefits start within 30 days of hire)
- New paid Maternity/Paternity/Adoption program
- Generous Paid Time Off and 7 paid holidays
- 401k company match
- Tuition Reimbursement
