Location: New York, New York
Job Type: Contract
Compensation Range: $34 - 38 per hour
We're looking for a Growth
Marketing Specialist to join our team and work closely with our Growth team (NYC or Remote). The team is a cross-functional group of marketers dedicated to helping artists and their teams thrive. Our cleint has grown from an analytics app for artists into a leading music industry suite of products and services for artists, songwriters, labels, managers, and publishers. We're looking for a person to help us with owned-channel campaigns set up and with the implementation of growth strategies to build awareness of and engagement with the Artists product suite. You'll spend a lot of your time in Braze, building campaigns and canvases in order to engage our users and drive conversion throughout the S4A funnel. You'll work closely with Product Marketing, Growth, and other key cross functional stakeholders to execute large-scale marketing initiatives effectively globally. Ultimately, you'll be a key part of a team reimagining the way artists and their teams leverage the platform, share their art, and build their careers.
Responsibilities:
- Set up and launch a range of multi-channel, multi-step journeys in Braze, with a heavy emphasis on email.
- Build and QA email templates according to the approved copy/design, using liquid logic & content blocks to personalize campaigns, + coding some templates in HTML/CSS.
- Coordinate with engineering and localizations teams to translate emails for up to 26 languages.
- Monitor effectiveness of all campaigns and raise opportunities for improvement to the wider team.
- Coordinate various aspects of campaigns including targeting query workstreams, working closely with creative and product marketing teams to ensure quality executions and on brand messaging, respectively.
- Working cross functionally to help us improve processes and refine ways of working.
- Work closely with the rest of the Growth Marketing team to inform strategy and tactics across all campaigns, globally.
- Maintain the growth campaign calendar and Asana boards to organize incoming requests and decrease conflicting sends.
JOBID: 1076970
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).
This posting is open for thirty (30) days.
