Social Media Specialist

This is a remote position.

Schedule:

• 40 hours per week
  
• Monday - Friday, 9am - 5pm EST
  
• Includes 30 minutes paid break

Client Timezone: Eastern Time (ET)

Client Overview

Join a trailblazing digital marketing agency with a 15-year legacy of excellence, specializing in empowering health, wellness, and purpose-driven brands. Our client portfolio spans from cutting-edge online fitness apps to transformative yoga teacher training programs and impactful nonprofit organizations. As we continue to expand our reach and influence in the digital space, we’re seeking a talented Social Media Specialist to join our dynamic team and help shape the online presence of brands that truly make a difference.

Job Description

As our Social Media Specialist, you’ll be at the forefront of creating captivating digital narratives for a diverse array of purpose-driven clients. This role offers a unique opportunity to blend creativity with strategic thinking, as you craft and execute social media campaigns that resonate with health-conscious audiences and drive meaningful engagement. You’ll work with state-of-the-art tools like Canva and Capwing to produce visually stunning content that not only catches the eye but also inspires action. Your days will be filled with exciting challenges, from developing scroll-stopping reels to managing vibrant online communities and analyzing performance metrics to continually refine our strategies. If you’re passionate about leveraging the power of social media to promote wellness and positive change, this position offers the perfect platform to make your mark in the digital marketing landscape.

Responsibilities

• Craft compelling social media content calendars tailored to each client’s unique brand voice and target audience
  
• Design eye-catching graphics and create engaging reels using Canva and video editing software
  
• Manage and grow thriving online communities across various social media platforms
  
• Provide top-notch customer support through social media channels, addressing inquiries and feedback with professionalism and empathy
  
• Analyze social media performance metrics and compile comprehensive reports to drive data-informed strategy decisions
  
• Edit and enhance videos with transitions, subtitles, and other elements to maximize engagement
  
• Collaborate closely with our in-house copywriting team to ensure cohesive messaging across all platforms
  
• Stay ahead of social media trends and platform updates, continuously innovating our approach to content creation and community management
  

Requirements

• 5+ years of proven track record in social media management and content creation, preferably in the health, wellness, or purpose-driven sectors
  
• Above average English proficiency with exceptional written and verbal communication skills
  
• Advanced proficiency in Canva for graphic design and familiarity with video editing software (Capwing or similar tools)
  
• Keen eye for detail and ability to maintain high-quality standards in all aspects of work
  
• Experience in social media analytics and reporting, with the ability to translate data into actionable insights
  
• Strong multitasking skills and capacity to manage multiple client accounts simultaneously
  
• Customer-centric mindset with a talent for building and nurturing online communities
  
• Adaptability to work with various client-specific brand voices and social media strategies
  
• Willingness to work with a VPN for secure remote access
  
• Passion for health, wellness, and making a positive impact through digital marketing