Social Media Specialist (ZR_18494_JOB)

This is a remote position.

Responsibilities

• Strategically manage social media accounts for three distinct photography brands
  
• Develop and implement content strategies to grow engagement, align with brand goals, and resonate with target audiences.
  
• Create and schedule compelling, on-brand content across social media platforms, showcasing each brand’s unique identity.
  
• Design and execute innovative email marketing campaigns to nurture leads and strengthen customer relationships.
  
• Monitor, analyze, and report on key performance metrics to refine strategies and improve results.
  
• Proactively brainstorm and execute creative campaigns to drive growth and engagement across all channels.
  
• Collaborate with the team on branding and messaging, while maintaining autonomy in day-to-day execution.
  

Requirements

• Proven experience in social media strategy, content creation, and email marketing.
  
• Exceptional critical thinking and problem-solving skills, with the ability to translate data into actionable insights.
  
• Strong understanding of social media platforms, trends, and tools.
  
• Excellent written and verbal communication skills with a knack for storytelling.
  
• Proficiency in graphic design, video editing, and email marketing software.
  
• Self-starter with the ability to work independently and manage multiple projects simultaneously.
  
• Experience in creating and interpreting analytics reports to measure performance and guide decisions.
  

Scope

• Oversee social media and email marketing for three photography brands, ensuring strategic alignment and consistent messaging.
  
• Plan, develop, and manage content calendars to maintain a steady flow of high-quality posts and campaigns.
  
• Engage with communities across platforms, fostering meaningful connections.
  
• Provide detailed growth and engagement reports with insights and recommendations for optimization.
  
• Monday to Friday anywhere between 8 AM to 5 PM (20 hours per week)