Influencer Marketing Coordinator (ZR_18326_JOB)

This is a remote position.

Role Name: Influencer Marketing Coordinator

Schedule:

• Full-time, Monday to Friday 8 AM to 4:30 PM 30 minute unpaid break
  

Client Timezone: Australian Eastern Standard Time (can also work local time)

Client Overview

Join a thriving e-commerce powerhouse that’s revolutionizing the apparel industry! This dynamic, founder-led company operates multiple successful brands across various niches, primarily focusing on trendy, print-on-demand t-shirts. With a robust presence on major social media platforms and a keen eye for emerging market trends, they’re now expanding into the exciting world of supplements. This growth-oriented business is seeking a talented individual to spearhead their influencer marketing efforts and take their brands to new heights.

Job Description

Are you a social media savvy professional with a passion for fashion and a knack for building relationships? We’re seeking an ambitious Influencer Marketing Coordinator to join our fast-paced, innovative team. In this role, you’ll be at the forefront of our digital marketing strategy, identifying and collaborating with influential content creators to amplify our brand presence across multiple e-commerce stores. You’ll have the exciting opportunity to work with a diverse portfolio of apparel brands, from trendy t-shirts to upcoming supplement lines, ensuring a consistent flow of engaging, user-generated content that resonates with our target audience. This position offers a unique blend of creativity, strategy, and relationship management, perfect for someone who thrives in a dynamic, entrepreneurial environment.

Responsibilities

• Spearhead the discovery and vetting process for potential influencers and content creators, with a focus on Instagram and other relevant social media platforms
  
• Craft and execute compelling outreach strategies to engage influencers and initiate brand partnerships
  
• Negotiate and manage brand deals, ensuring mutually beneficial arrangements for both the company and influencers
  
• Oversee the seamless coordination of product shipments to influencers for content creation purposes
  
• Curate, organize, and manage a diverse portfolio of high-quality, influencer-generated content
  
• Maintain a steady pipeline of fresh, engaging user-generated content to fuel the company’s social media advertising campaigns
  
• Cultivate and nurture long-term relationships with influencers to ensure ongoing collaboration and brand loyalty
  
• Analyze and report on the performance of influencer partnerships, providing insights to optimize future campaigns
  
• Collaborate closely with internal teams, including social media advertising managers, to align influencer content with overall marketing objectives
  
• Stay ahead of industry trends and best practices in influencer marketing to continuously improve strategies and outcomes
  

Requirements

• Proven track record in influencer marketing, social media management, or a related field within the fashion or e-commerce industry
  
• Exceptional communication and negotiation skills, with the ability to build and maintain professional relationships
  
• In-depth knowledge of social media platforms, particularly Instagram, and their evolving features and algorithms
  
• Strong understanding of e-commerce dynamics and current fashion industry trends
  
• Demonstrated ability to identify and evaluate potential influencers for brand partnerships
  
• Excellent organizational skills with a keen eye for detail and the ability to manage multiple projects simultaneously
  
• Proficiency in using social media management tools, analytics platforms, and basic graphic design software
  
• Creative mindset with the ability to conceptualize and execute innovative influencer marketing campaigns
  
• Adaptability and willingness to learn, as the role may expand to cover new product lines and emerging social media platforms
  
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent work experience)
  
• Familiarity with Shopify and experience working with multiple brands is a plus
  

Join our team and play a pivotal role in shaping the future of our brands in the digital space. If you’re ready to make your mark in the world of influencer marketing and e-commerce, we want to hear from you!